Social Media Analytics Report Template

Create professional analytics reports to track performance and share insights with clients or stakeholders

Quick Start

Load sample data to see how the report works, then customize with your own metrics.

Report Information

Active Platforms

Executive Summary

Goals & Objectives

Platform Metrics

Instagram

Facebook

Key Wins This Period

Challenges & Areas for Improvement

Recommendations for Next Period

Tips for Creating Effective Analytics Reports

  • Be consistent: Use the same metrics and format each reporting period for easy comparison
  • Focus on insights: Don't just report numbers—explain what they mean and why they matter
  • Include context: Compare to previous periods, industry benchmarks, or goals
  • Be actionable: Always include recommendations based on the data
  • Know your audience: Adjust detail level based on who's reading the report