What is a good engagement rate?

A good engagement rate varies by platform: Instagram 1-5%, TikTok 3-9%, Twitter 0.045%, LinkedIn 2-5%, YouTube 3-5%. Rates above these ranges are considered excellent, while below indicates room for improvement.

How do you calculate engagement rate?

Engagement rate = (Total Engagements ÷ Total Followers) × 100. Engagements include likes, comments, shares, saves, and clicks. Some platforms may use impressions instead of followers for more accurate measurement.

Why is my engagement rate dropping?

Common causes include algorithm changes, posting inconsistency, content quality decline, or audience fatigue. Try posting at optimal times, using trending hashtags, and creating more interactive content to boost engagement.

Is the Free Engagement Rate Calculator really free?

Yes, our free engagement rate calculator is completely free to use with no hidden costs or registration required.

Do I need to create an account?

No account creation is required. You can start using the tool immediately.

Which social media platforms does this work for?

Our tool works for all major social media platforms including Instagram, Twitter, LinkedIn, TikTok, and Facebook.

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Free Engagement Rate Calculator

Calculate your social media engagement rate for Instagram, TikTok, Twitter, LinkedIn, and YouTube. Get instant insights and tips to improve your performance.

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Comments (Optional)

Saves (Optional)

Shares (Optional)

Number of Posts (for average calculation)

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