Free Instagram Content Calendar Template
Plan your Instagram content like a pro. Create, organize, and schedule posts, stories, and reels with our visual calendar tool.
Add Content
0 / 2200 characters
0 hashtags
January 2026
Content Ideas
Best Posting Times
Weekdays: 11 AM, 1-3 PM, 7-9 PM
Saturday: 10 AM - 1 PM
Sunday: 12 PM - 2 PM
Times vary by audience. Test and track your own optimal times.
Hashtag Tips
• Use 20-30 hashtags per post
• Mix popular and niche hashtags
• Research hashtags before using
• Create branded hashtags
• Save hashtag sets for quick access
Frequently Asked Questions
How do I use this Instagram content calendar template?
Click on any date to add content. Fill in the content type, caption, hashtags, and notes. Use the auto-fill feature to generate a week of content ideas, and export your calendar as CSV or JSON for use with scheduling tools.
Can I import my existing content calendar?
Yes, you can import content calendars in CSV or JSON format. Click the Import button and select your file. The tool will parse your data and add it to the calendar.
What content types does this calendar support?
The calendar supports all Instagram content types: regular Posts, Stories, Reels, IGTV videos, and Live broadcasts. Each type is color-coded for easy visual organization.
Is my content calendar data saved?
Your calendar data is stored in your browser session. To permanently save your work, use the Export feature to download your calendar as CSV or JSON. You can re-import this file anytime.
What are the best times to post on Instagram?
Optimal posting times vary by audience, but general guidelines suggest weekdays around 11 AM, 1-3 PM, and 7-9 PM. Use Instagram Insights to find when your specific audience is most active.