LinkedIn Image Specs Tool

Get the exact dimensions and specifications for all LinkedIn content types. Perfect your LinkedIn presence with properly sized images.

Profile Photo

Dimensions400 x 400 pixels
Aspect Ratio1:1 (Square)
Max File SizeMax 8 MB
FormatsJPG, PNG, GIF

Usage:

Your personal profile picture

Pro Tips:

  • Use a professional headshot
  • Face should take up 60% of the image
  • High contrast background works best
  • Smile and make eye contact

Background/Cover Photo

Dimensions1584 x 396 pixels
Aspect Ratio4:1 (Landscape)
Max File SizeMax 8 MB
FormatsJPG, PNG, GIF

Usage:

Personal profile background image

Pro Tips:

  • Keep important elements in safe zone
  • Consider mobile crop (center portion)
  • Use for personal branding
  • Avoid text that might be covered

Quick Reference Guide

Most Used Dimensions

  • • Post Images: 1200 x 627px
  • • Profile Photo: 400 x 400px
  • • Cover Photo: 1584 x 396px
  • • Company Logo: 300 x 300px

File Size Limits

  • • Posts: Max 10 MB
  • • Profile: Max 8 MB
  • • Company: Max 4 MB
  • • Ads: Max 5 MB

Best Formats

  • • Photos: JPG, PNG
  • • Graphics: PNG
  • • Animations: GIF
  • • Videos: MP4, MOV

LinkedIn Image Best Practices

Design Tips

  • • Use high-resolution images (minimum 1200px width)
  • • Maintain consistent branding across all images
  • • Keep text readable on mobile devices
  • • Use contrasting colors for better visibility
  • • Include clear call-to-actions when appropriate

Performance Tips

  • • Professional images get 2x more engagement
  • • Square images work best on mobile
  • • Video content gets 5x more engagement
  • • Custom thumbnails improve video click rates
  • • Optimize file sizes for faster loading

Complete LinkedIn Image Specifications Guide

LinkedIn has specific image requirements for different content types. Using the correct dimensions ensures your content looks professional and performs better on the platform.

Why LinkedIn Image Specs Matter

  • Professional appearance: Properly sized images look polished and credible
  • Better engagement: High-quality visuals get more interactions
  • Algorithm preference: LinkedIn favors well-formatted content
  • Mobile optimization: Correct specs ensure good mobile display
  • Brand consistency: Maintain professional brand standards

LinkedIn Content Performance Tips

  • High resolution: Use at least 1200px width for best quality
  • Professional imagery: Business-appropriate visuals perform better
  • Text overlay: Keep text readable on mobile devices
  • Brand colors: Use consistent brand colors and fonts
  • Clear messaging: Make your value proposition obvious

Common LinkedIn Image Mistakes

  • Using low-resolution images that appear pixelated
  • Wrong aspect ratios causing cropping issues
  • Too much text making images hard to read on mobile
  • Inconsistent branding across different image types
  • Not optimizing for LinkedIn's feed display

Best Practices for LinkedIn Images

Create images that stand out in the LinkedIn feed while maintaining professionalism. Use high-contrast colors, clear fonts, and compelling visuals that align with your business objectives and brand identity.