Comparisons

Buffer vs Postoplan 2026: Which One Should You Pick?

Matt
Matt
8 min read

TL;DR - Quick Answer

9 min read

See which tool is better for you. We compare pricing, features, and ease of use.

Quick answer: Buffer has a better free plan and mobile apps. Postoplan has unlimited users and messaging app support for $6.90/month.

Simplicity vs budget team features.

Create content, post everywhere

Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.

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Quick Comparison

FeatureBufferPostoplan
Free plan3 channels, unlimited2 accounts, 10-day limit
Paid starting$6/channel$6.90/month
Mobile apps✅ iOS & Android❌ Web only
WhatsApp/Telegram
TikTok
Users (paid)Per-user pricingUnlimited

Pricing Side-by-Side

Buffer Pricing

PlanCostChannelsUsers
Free$031
Essentials$6/channelUnlimited1
Team$12/channelUnlimitedUnlimited

Example: 10 channels on Team = $120/month

Postoplan Pricing

PlanCostAccountsUsers
Start (Free)$021
Business$6.90/mo5Unlimited

Extra accounts: $0.99/month each


Quick Quiz
Easy

You're a solo creator with 3 social accounts. Which is cheaper?

💡 Tip: Think carefully before selecting your answer!


Cost Comparison by Scenario

Solo Creator (3 accounts)

ToolMonthly Cost
Buffer Free$0
Postoplan Business$6.90
WinnerBuffer (saves $6.90/month)

Solo Creator (5 accounts)

ToolMonthly Cost
Buffer Essentials$30
Postoplan Business$6.90
WinnerPostoplan (saves $23/month)

Team (10 accounts, 3 users)

ToolMonthly Cost
Buffer Team$120
Postoplan Business + extras$11.85
WinnerPostoplan (saves $108/month)

Pattern: Buffer wins for 1-3 channels. Postoplan wins at scale.


Features That Matter

Free Plan

Buffer:

  • 3 channels
  • Unlimited scheduling
  • Basic analytics
  • Mobile apps

Postoplan:

  • 2 accounts
  • 10-day schedule limit
  • Basic analytics
  • Web only

Winner: Buffer. Much better free plan.


Mobile Apps

Buffer:

  • iOS app
  • Android app
  • Full feature access
  • Push notifications

Postoplan:

  • Web only
  • No mobile apps
  • Browser on mobile

Winner: Buffer. Mobile apps included.


Quick Quiz
Easy

You need to schedule posts from your phone while commuting. Which tool?

💡 Tip: Think carefully before selecting your answer!


Messaging App Support

Buffer:

  • No WhatsApp
  • No Telegram
  • No Slack

Postoplan:

  • WhatsApp ✅
  • Telegram ✅
  • Slack ✅

Winner: Postoplan. Unique messaging support.


Platform Support

Buffer: Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, TikTok, YouTube, Mastodon, Bluesky, Threads

Postoplan: Facebook, Instagram, Twitter/X, LinkedIn, Telegram, WhatsApp, Slack, Google Business, WordPress

Buffer wins: TikTok, Pinterest, YouTube, Bluesky, Threads Postoplan wins: WhatsApp, Telegram, Slack


Team Features

Buffer:

  • Team plan required ($12/channel)
  • Per-user pricing
  • Approval workflows
  • Team analytics

Postoplan:

  • Unlimited users ($6.90/month)
  • Role management
  • Team collaboration
  • No per-seat charges

Winner: Postoplan for teams. Much cheaper at scale.


Quick Quiz
Medium

You have a 5-person team managing 10 social accounts. Which is more cost-effective?

💡 Tip: Think carefully before selecting your answer!


Pros and Cons

Buffer Pros

  • ✅ Best free plan (3 channels)
  • ✅ Mobile apps
  • ✅ TikTok, Pinterest, YouTube
  • ✅ Threads and Bluesky support
  • ✅ Very easy to use

Buffer Cons

  • ❌ Per-channel pricing adds up
  • ❌ No WhatsApp/Telegram
  • ❌ Expensive for teams
  • ❌ Limited AI features

Postoplan Pros

  • ✅ Unlimited users ($6.90/month)
  • ✅ WhatsApp, Telegram, Slack
  • ✅ Cheap at scale
  • ✅ Photo editor included

Postoplan Cons

  • ❌ No mobile apps
  • ❌ No TikTok or Pinterest
  • ❌ Limited free plan
  • ❌ No AI content

Who Should Use Which?

Pick Buffer if you:

  • Need 1-3 channels (free plan)
  • Want mobile apps
  • Need TikTok or Pinterest
  • Value simplicity
  • Work solo

Pick Postoplan if you:

  • Have a team (unlimited users)
  • Need WhatsApp/Telegram posting
  • Manage 5+ accounts
  • Are on a tight budget
  • Can work without mobile apps

Neither Has AI Content Generation

Both tools lack full AI content creation.

FeatureBufferPostoplanSocialRails
AI contentBasic✅ Unlimited
Video templates✅ 350+
Starting priceFree$6.90/mo$29/mo
Try SocialRails free →

Quick Answers

Is Buffer or Postoplan cheaper? Buffer Free is best for 1-3 channels. Postoplan is cheaper for 4+ accounts or teams.

Which has mobile apps? Buffer only. Postoplan is web-only.

Can either post to WhatsApp? Only Postoplan supports WhatsApp, Telegram, and Slack.

Which supports TikTok? Buffer only. Postoplan doesn't support TikTok, Pinterest, or YouTube.

Which has a better free plan? Buffer (3 channels, unlimited scheduling) vs Postoplan (2 accounts, 10-day limit).


Summary

Buffer: Best for solo users wanting simplicity, mobile apps, and newer platforms.

Postoplan: Best for teams wanting unlimited users and messaging app support on a budget.

Best alternative: SocialRails at $29-99/month with unlimited AI content.

Create content, post everywhere

Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.

Start your free trial

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