Comparisons

Enji vs Later 2026: Which One Should You Pick?

Matt
Matt
8 min read

TL;DR - Quick Answer

7 min read

See which tool is better for you. We compare pricing, features, and ease of use.

Quick answer: Later has visual grid planning and link in bio. Enji has flat-rate pricing and marketing calendar.

Later = visual brands. Enji = small business marketing.

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Side-by-Side

EnjiLater
Starting priceFreeFree
Visual grid preview
Link in bio
Marketing calendar
Flat pricing

Pricing Breakdown

Enji

PlanCostPosts
Free$08/month
Social Only$19/moUnlimited
Full Suite$29/moUnlimited

Later

PlanCostPosts
Free$030/month
Starter$25/mo60/profile
Growth$45/mo150/profile
Advanced$80/moUnlimited

Quick Quiz
Easy

Solo photographer posting 20 times/month. Which is cheaper?

💡 Tip: Think carefully before selecting your answer!


Cost by Scenario

ScenarioEnjiLaterWinner
Light posting (20/mo)$19/mo$0Later
Heavy posting (100+/mo)$19/mo$45/moEnji
Team of 4$29/mo$80/moEnji

Pattern: Later wins light use. Enji wins heavy use.


Platform Support

Enji (5)

  • Instagram, Facebook
  • Pinterest, TikTok, LinkedIn

Later (7)

  • Instagram, Facebook, Twitter/X
  • Pinterest, TikTok, LinkedIn, YouTube

Later adds: Twitter/X, YouTube.


Quick Quiz
Easy

You post YouTube Shorts and Instagram Reels. Which works?

💡 Tip: Think carefully before selecting your answer!


Visual Features

FeatureEnjiLater
Grid preview
Feed aesthetic
Drag-and-drop reorderBasic✅ Advanced
Visual planning

Winner: Later. Built for visual brands.


Enji: None.

Later: Linkin.bio included.

  • Custom landing pages
  • Click tracking
  • Shoppable posts
  • Drive traffic

Winner: Later.


Marketing Features

FeatureEnjiLater
Marketing calendar
Task management
Campaign templates
Strategy tools

Winner: Enji. More marketing features.


Quick Quiz
Medium

Boutique needs Instagram grid planning to maintain aesthetic. Which tool?

💡 Tip: Think carefully before selecting your answer!


AI Features

EnjiLater
Caption writing✅ Brand voiceBasic
Blog drafts✅ (Full Suite)
Best time AI

Enji has better AI captions. Later has better scheduling AI.


Pros and Cons

Enji

ProsCons
✅ Flat pricing❌ No visual grid
✅ Unlimited posts (paid)❌ No link in bio
✅ Marketing calendar❌ No Twitter/X
✅ AI brand voice❌ No YouTube

Later

ProsCons
✅ Visual grid planning❌ Per-profile pricing
✅ Link in bio❌ Gets expensive
✅ More platforms (7)❌ No marketing calendar
✅ Better free plan❌ Basic AI

Who Should Use Which?

Pick Enji if:

  • You post high volume (100+/month)
  • You want flat-rate pricing
  • You need marketing calendar
  • Instagram aesthetics don't matter

Pick Later if:

  • Instagram visual branding is critical
  • You need grid preview
  • You want link in bio
  • You post lighter volume

Quick Quiz
Hard

Posting 50+ times/month. Visual grid doesn't matter. Budget is tight. Which tool?

💡 Tip: Think carefully before selecting your answer!


Neither Has Everything

NeedBetter Option
Unlimited AI contentSocialRails
Approval workflowsLoomly
Content recyclingSocialBee
Enterprise featuresSprout Social

Best Alternative: SocialRails

EnjiLaterSocialRails
Price$29/mo$25+/mo$29/mo
Platforms579
Twitter/X
YouTube
AI contentBasicBasicUnlimited
Video templates350+
Unlimited postsHigher plans
Try SocialRails free →

Quick Answers

Enji or Later cheaper? Later has better free plan (30 posts). Enji cheaper for heavy posting.

Visual planning? Later. Enji has none.

Twitter/X on Later? Yes. Enji doesn't have it.

Link in bio? Later (Linkin.bio). Enji doesn't have it.

Marketing features? Enji. Has calendar, tasks, strategy tools.


Summary

Enji: Cheap, high-volume scheduling, marketing tools.

Later: Visual brands, Instagram aesthetics, link in bio.

Neither: Advanced AI content or video templates.

Best alternative: SocialRails, $29/month, 9 platforms, unlimited AI, 350+ video templates.

Create content, post everywhere

Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.

Start your free trial

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