Google My Business Post Examples: 50+ Templates That Get Results

Quick Answer: Best Google My Business Posts

Top Performing GMB Post Types:

• Events: Local workshops, sales events, grand openings
• Offers: Limited-time discounts, seasonal promotions
• Products: New arrivals, best sellers, featured items
• Updates: News, announcements, behind-the-scenes
• Questions: Engage customers with polls and questions

Best Practices: ✅ Include clear call-to-action ✅ Add high-quality photos ✅ Use local keywords ✅ Post regularly (2 to 3 times per week)

What Are Google My Business Posts?

Google My Business posts are short updates that appear directly in your Google Business Profile on search results and Google Maps. They help you:

• Share timely information
• Promote events and offers
• Showcase products and services
• Engage with local customers
• Improve local search visibility

Event Post Examples

Workshop and Class Events

Example 1: Cooking Class

🍳 Learn to Cook Authentic Italian Pasta!

Join Chef Marco this Saturday, January 20th at 2 PM for our hands-on pasta making workshop.

✅ All skill levels welcome
✅ Ingredients provided
✅ Take home recipes

Only $45/person. Limited spots available!

[Book Now Button]

Example 2: Fitness Class

💪 New Year, New You!

FREE Intro Yoga Class
📅 Monday, Jan 22 at 6 PM
🧘‍♀️ Perfect for beginners
🎁 Complimentary mat included

Start your wellness journey with us!

[Register Button]

Example 3: Business Seminar

📈 Small Business Tax Workshop

Learn 2025 tax strategies that could save you thousands!

🗓️ Thursday, Feb 1st, 7 PM
👨‍💼 CPA Sarah Johnson presenting
☕ Light refreshments provided

Seats filling fast - RSVP today!

[RSVP Button]

Grand Opening Events

Example 4: Restaurant Opening

🎉 WE'RE OFFICIALLY OPEN! 

Grand Opening Week Specials:
• 50% off appetizers (Mon-Wed)
• Free dessert with entree (Thu-Fri)
• Live music Saturday night

Come taste why locals are raving about us!

[View Menu Button]

Example 5: Retail Store Opening

✨ Our New Location is NOW OPEN!

Celebration Week Perks:
🛍️ 30% off storewide
🎁 Free gift with purchase over $50
🥳 Balloon artists for kids (Sat 12-3 PM)

123 Main Street - See you there!

[Get Directions Button]

Offer Post Examples

Seasonal Promotions

Example 6: Spring Sale

🌸 Spring Into Savings!

25% OFF all outdoor furniture
Valid through March 31st

Transform your patio into a paradise!
Free delivery within 10 miles.

Limited inventory - shop early!

[Shop Now Button]

Example 7: Holiday Special

❤️ Valentine's Day Special

Couples Massage Package - $199
(Reg. $280)

✨ 60-minute couples massage
🥂 Champagne and chocolates
🌹 Rose petals and candles

Book by Feb 10th!

[Book Appointment Button]

Limited-Time Offers

Example 8: Flash Sale

⚡ 48-HOUR FLASH SALE! 

Buy 2, Get 1 FREE on all skincare products

Ends Friday midnight!
No code needed - discount applied automatically.

Your skin will thank you! ✨

[Shop Now Button]

Example 9: Service Discount

🏠 New Customer Special

$50 OFF your first house cleaning!
(Minimum $150 service)

✅ Licensed & insured
✅ Eco-friendly products
✅ 100% satisfaction guarantee

Schedule today!

[Book Service Button]

Product Post Examples

New Product Launches

Example 10: New Menu Item

🍕 NEW PIZZA ALERT!

The "Local Favorite" - topped with:
• Farm-fresh mozzarella
• Locally-sourced pepperoni  
• Garden-fresh basil
• House-made sauce

Try it this week and taste the difference!

[Order Online Button]

Example 11: Fashion Boutique

✨ NEW ARRIVALS JUST IN!

Spring collection featuring:
🌸 Flowy maxi dresses
👗 Trendy jumpsuits
👠 Statement accessories

Come see what's new in store!

[Visit Store Button]

Example 12: Bakery Special

🧁 Fresh from the Oven!

Our signature red velvet cupcakes are back by popular demand!

Made with real vanilla bean frosting and a hint of cocoa.

Available daily while supplies last!

[Order Ahead Button]

Featured Products

Example 13: Electronics Store

📱 Staff Pick of the Week

iPhone 15 Pro - Now in stock!
• Advanced camera system
• All-day battery life  
• Available in 4 colors

Trade in your old phone for extra savings!

[Learn More Button]

Example 14: Garden Center

🌱 Perfect for Spring Planting!

Featured this week: Heirloom tomato plants
🍅 Cherry, beefsteak, and roma varieties
🌱 Grown organically in our greenhouse
📦 Buy 6, get 2 free!

Garden season starts now!

[Shop Plants Button]

Update Post Examples

Business News

Example 15: New Hours

📢 IMPORTANT UPDATE

We're extending our hours!

New Schedule:
Mon-Fri: 8 AM to 8 PM
Saturday: 9 AM to 6 PM
Sunday: 10 AM to 5 PM

More convenience for our customers!

[View Details Button]

Example 16: Team Addition

👨‍⚕️ Welcome Dr. Sarah Martinez!

We're thrilled to introduce our new dentist specializing in:
• Cosmetic dentistry
• Invisalign treatment
• Family dental care

Now accepting new patients!

[Book Consultation Button]

Example 17: Award Announcement

🏆 BIG NEWS!

We just won "Best Local Restaurant" in the City Tribune's Readers' Choice Awards!

Thank you to all our amazing customers who voted. This award belongs to all of you! ❤️

[Read Article Button]

Behind-the-Scenes Updates

Example 18: Process Showcase

👀 Behind the Scenes

Ever wonder how we make our artisan bread?

🥖 Hand-mixed dough
⏰ 18-hour fermentation
🔥 Wood-fired oven baked

Taste the difference craftsmanship makes!

[Order Fresh Bread Button]

Example 19: Team Feature

⭐ Employee Spotlight

Meet Jennifer - our master stylist with 10 years of experience!

Specialties:
✂️ Color corrections
💇‍♀️ Modern cuts
✨ Special event styling

Book with Jen today!

[Schedule Appointment Button]

Question Post Examples

Engagement Questions

Example 20: Opinion Poll

🤔 Help us decide!

What flavor should we feature next week?

A) Chocolate peanut butter
B) Strawberry cheesecake  
C) Salted caramel
D) Lemon raspberry

Vote in the comments below! 👇

[Comment Button]

Example 21: Preference Survey

📝 Quick question for our customers:

What time would you prefer for our weekend yoga classes?

🌅 8 AM (Early Bird)
☀️ 10 AM (Mid-Morning)
🌤️ 12 PM (Lunch Time)

Let us know your preference!

[Comment Button]

Example 22: Feedback Request

💭 We'd love your input!

We're considering adding a kids' menu. What would you most like to see?

Share your ideas in the comments - we read every single one! 

[Comment Button]

Interactive Content

Example 23: Photo Contest

📸 Photo Contest Alert!

Share a pic of your pet wearing our accessories for a chance to win a $100 gift card!

How to enter:
1. Post your photo in the comments
2. Tag 2 friends
3. Use #PetStyle2025

Winner announced Friday! 🎉

[Join Contest Button]

Industry-Specific Examples

Restaurant and Food Service

Example 24: Daily Special

🍽️ Today's Special

Pan-seared salmon with lemon herb butter
Served with garlic mashed potatoes and seasonal vegetables

Available all day while supplies last!
$24.99

[Make Reservation Button]

Example 25: Catering Promotion

🎪 Planning a Party?

Let us cater your next event!

📦 Individual boxed lunches
🍕 Pizza party packages
🥗 Fresh salad platters
🧁 Custom dessert trays

Free delivery for orders over $100!

[Get Quote Button]

Health and Wellness

Example 26: Health Tip

💡 Wellness Wednesday Tip

Stay hydrated! Your body is 60% water, and even mild dehydration can affect energy levels.

💧 Aim for 8 glasses daily
🍋 Add lemon for flavor
⏰ Set hourly reminders

Your body will thank you! 

[Book Wellness Consult Button]

Example 27: Service Highlight

🧘‍♀️ Stress Relief Solution

Feeling overwhelmed? Our therapeutic massage can help:

✅ Reduces muscle tension
✅ Improves circulation  
✅ Promotes relaxation
✅ Boosts mental clarity

Self-care isn't selfish!

[Book Massage Button]

Professional Services

Example 28: Legal Advice

⚖️ Know Your Rights

Did you know? You have 30 days to dispute errors on your credit report.

Key steps:
1. Review reports annually
2. Document any errors
3. File disputes promptly
4. Follow up in writing

Need help? We're here for you.

[Free Consultation Button]

Example 29: Tax Preparation

📊 Tax Season Reminder

Don't wait until the last minute!

Early filing benefits:
💰 Faster refunds
📋 More appointment times
🎯 Better accuracy
😌 Less stress

Schedule your appointment today!

[Book Appointment Button]

Retail and Shopping

Example 30: Seasonal Display

🛍️ Spring Fashion is Here!

New arrivals perfect for the season:
🌸 Light jackets and cardigans
👕 Fresh graphic tees
👖 Comfortable denim
👟 Trendy sneakers

Come find your new favorites!

[Shop Collection Button]

Example 31: Customer Feature

⭐ Customer Love

"Found the perfect dress for my daughter's wedding! The staff was incredibly helpful and patient." - Mary S.

We love helping you look and feel your best! 💕

What's your shopping success story?

[Share Experience Button]

Advanced GMB Post Strategies

Call-to-Action Optimization

Strong CTAs That Work:

• "Book Now" (for appointments)
• "Order Online" (for food/products)
• "Get Directions" (for foot traffic)
• "Call Today" (for consultations)
• "Learn More" (for information)

CTA Placement Tips:

• Put CTA at the end of post
• Make it specific and actionable
• Use button features when available
• Track which CTAs perform best

Visual Content Guidelines

Photo Best Practices:

• Use high-resolution images (at least 720x720px)
• Show people using products/services
• Include your business branding
• Use natural lighting when possible
• Keep images relevant to post content

Video Content Tips:

• Keep videos under 30 seconds
• Add captions for accessibility
• Show your business in action
• Include clear audio
• End with strong call-to-action

Posting Frequency and Timing

Optimal Posting Schedule:

• Post 2 to 3 times per week minimum
• Spread posts throughout the week
• Time posts for your audience's peak hours
• Maintain consistent posting schedule

Best Times to Post:

• Restaurants: 11 AM to 1 PM, 5 PM to 7 PM
• Retail: 10 AM to 12 PM, 2 PM to 4 PM
• Services: 8 AM to 10 AM, 1 PM to 3 PM
• Healthcare: 9 AM to 11 AM, 2 PM to 5 PM

GMB Post Performance Tracking

Key Metrics to Monitor

Engagement Metrics:

• Views per post
• Clicks on call-to-action buttons
• Phone calls generated
• Direction requests
• Website clicks

Performance Indicators:

• Which post types get most engagement
• Best performing days and times
• Most effective call-to-action phrases
• Top performing images/videos

Tools for Tracking

Google My Business Insights:

• View post performance data
• Track customer actions
• Monitor search appearance
• Compare time periods

Third-Party Analytics:

• More detailed reporting
• Competitive analysis
• Multi-location management
• Advanced scheduling

Common GMB Post Mistakes to Avoid

Content Mistakes

What Not to Do: ❌ Post irrelevant content ❌ Use poor quality images ❌ Write very long posts (keep under 300 words) ❌ Forget call-to-action buttons ❌ Post inappropriate or controversial content

Quality Issues: ❌ Spelling and grammar errors ❌ Broken or incorrect links ❌ Outdated information ❌ Inconsistent branding ❌ Generic, template-like content

Technical Mistakes

Setup Problems: ❌ Incomplete business information ❌ Wrong business category ❌ Inconsistent NAP (Name, Address, Phone) ❌ Missing business hours ❌ No business description

Posting Issues: ❌ Irregular posting schedule ❌ Not using all post types ❌ Forgetting to respond to comments ❌ Not tracking performance ❌ Duplicate content across platforms

GMB Post Templates by Goal

Drive Phone Calls

Template:

[Attention-grabbing headline]
[Brief service description]
[Benefit or special offer]
[Urgency or scarcity]
"Call [phone number] today!"
[Call Button]

Increase Store Visits

Template:

[Event or promotion announcement]
[What customers will find/experience]
[Special offers or incentives]
[Store hours or location details]
"Visit us at [address]!"
[Directions Button]

Boost Online Orders

Template:

[Product or service highlight]
[Key features or benefits]
[Special pricing or offer]
[Easy ordering process]
"Order online now!"
[Order Button]

Build Brand Awareness

Template:

[Behind-the-scenes insight]
[Company values or mission]
[What makes you different]
[Community connection]
"Learn more about us!"
[Learn More Button]

Seasonal GMB Post Calendar

January - New Year Focus

Week 1: New Year specials and resolutions Week 2: Fresh starts and new services Week 3: Winter comfort products/services Week 4: Month-end promotions

February - Love and Wellness

Week 1: Valentine's Day preparations Week 2: Valentine's specials and events Week 3: Self-love and wellness focus Week 4: Leap into March promotions

March - Spring Preparation

Week 1: Spring cleaning services Week 2: Fresh products and renewal Week 3: St. Patrick's Day specials Week 4: Spring break and travel prep

Continue pattern for remaining months...

GMB Posts for Special Events

Holiday Promotions

Example 32: Mother's Day

💐 Treat Mom Like the Queen She Is!

Mother's Day Spa Package Special:
🧖‍♀️ 90-minute massage
💅 Mani-pedi combo
🥒 Relaxing facial
🥂 Complimentary champagne

Starting at $199 - Book by May 10th!

[Book Package Button]

Example 33: Back-to-School

📚 Back-to-School Ready!

Kids' haircut special: Just $15!
(Regular $25)

✂️ Professional stylists
🎨 Fun, kid-friendly atmosphere  
🍭 Lollipop for every brave kid!

August 1st through September 15th

[Schedule Appointment Button]

Community Events

Example 34: Local Festival

🎪 See You at the Street Festival!

Find us at Booth #23!
🌭 Serving our famous hot dogs
🥤 Fresh squeezed lemonade
🎁 Festival-only merchandise

Can't make it? We're open regular hours too!

[Get Directions Button]

Example 35: Charity Drive

❤️ Giving Back to Our Community

Toy Drive for Local Children's Hospital

Drop off new, unwrapped toys at our store through December 15th.

Every donation enters you to win a $100 gift card!

Together we make a difference! 🎁

[Participate Button]

Get Started with GMB Posts Today

Related Resources

• Google My Business Optimization Guide - Complete GMB setup
• Local SEO Strategy - Improve local search rankings
• Social Media Content Calendar - Plan all your posts
• How to Schedule Social Media Posts - Automate your posting