Comparisons

Post Planner vs Buffer 2026: Which Tool Wins?

Matt
Matt
8 min read

TL;DR - Quick Answer

8 min read

Buffer 2026 offers better value with more features at a lower price. Post Planner excels in simplicity but costs more for similar functionality.

Post Planner: Best for content discovery and curation. (Full Post Planner review) Buffer: Best for simple, clean scheduling. (Full Buffer review)

Content curators pick Post Planner. Simple schedulers pick Buffer.

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30-Second Answer

FactorWinner
Content discoveryPost Planner
SimplicityBuffer
AI contentBuffer
PricePost Planner
Viral contentPost Planner
InterfaceBuffer
Free planBoth

Pricing Comparison

Post Planner

PlanMonthlyAccountsPosts
Free$0115
Starter$123150
Growth$49121,000
Business$79255,000

Buffer

PlanMonthlyChannelsFeatures
Free$0310 posts each
Essentials$6/channelUnlimitedFull scheduling
Team$12/channelUnlimitedCollaboration

Key difference: Post Planner finds content. Buffer just schedules. See our scheduler comparison for more options.


Quick Quiz
Easy

You manage 3 accounts wanting affordable scheduling. Which costs less?

💡 Tip: Think carefully before selecting your answer!


Where Each Tool Wins

Post Planner Wins: Content Discovery

Find viral content:

  • Viral score — trending posts
  • Industry feeds — curated sources
  • Content buckets — organized categories
  • Proven posts — high engagement

Buffer has no content discovery.


Buffer Wins: Simplicity

Clean, easy interface:

  • 5-minute setup
  • Intuitive design
  • No learning curve
  • Browser extension
  • AI Assistant

Quick Quiz
Easy

You want to find proven viral content to share. Which tool?

💡 Tip: Think carefully before selecting your answer!


Buffer Wins: AI Content

AI Assistant included:

  • Caption generation
  • Content ideas
  • Repurposing help
  • Hashtag suggestions

Post Planner has no AI content generation.


Post Planner Wins: Content Buckets

Category organization:

  • Group by topic — organized content
  • Auto-schedule — rotate categories
  • Balance mix — varied posting
  • Post recycling — reuse evergreen

Buffer has basic scheduling only.


Feature Comparison

FeaturePost PlannerBuffer
Starting price$0 (free)$0 (free)
Content discoveryExcellentNone
AI contentNoneAI Assistant
Buckets/categoriesYesNo
Viral scoringYesNo
Learning curveModerateEasy

Quick Quiz
Medium

Which tool has AI-powered content generation?

💡 Tip: Think carefully before selecting your answer!


Cost Comparison

AccountsPost Planner AnnualBuffer Annual
3$144$216
5$144$360
12$588$864
25$948$1,800

Insight: Post Planner is consistently cheaper at all account levels.


Who Should Pick What

Choose Post Planner if you:

  • Curate content from sources
  • Want viral content discovery
  • Need content buckets
  • Have tight budget
  • Share third-party content

Choose Buffer if you:

  • Create original content
  • Want AI content help
  • Prefer simple interface
  • Value ease of use
  • Need basic scheduling

Neither Is Perfect

Both tools lack:

MissingPost PlannerBuffer
AI contentYesNo
Video templatesYesYes
Social inboxYesYes
Visual planningYesYes

Better Alternative

Want discovery AND AI content?

FeaturePost PlannerBufferSocialRails
Price (5 acc)$12/mo$30/mo$29/mo
AI contentNoneBasicUnlimited
Video templatesNoneNone350+
Content discoveryExcellentNoneYes
Try SocialRails free →
Quick Quiz
Hard

Final decision: Content curator sharing viral posts from other sources. Best choice?

💡 Tip: Think carefully before selecting your answer!


Quick Answers

Which is cheaper? Post Planner. Consistently lower prices.

Which has content discovery? Only Post Planner.

Which has AI content? Only Buffer.

Which has buckets/categories? Only Post Planner.

Which is simpler? Buffer. Easier interface.


Bottom Line

Post Planner: Best for content curators who want to find and share viral content.

Buffer: Best for original creators who want simple scheduling with AI help.

Best alternative: SocialRails at $29/month with unlimited AI content and video templates.

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