SocialBu Review 2026: Features, Pricing, Pros & Cons
SocialBu is an all-round social media tool: scheduling, automations, a social inbox, listening and an AI writer, across 12 networks. It used to be one of the cheapest tools around. Its current plans start at $29/month, so it now competes on features rather than price.
Disclosure: SocialRails, which publishes this review, is also a social media scheduler.
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Quick Summary
Best for: small businesses that want automation and listening in the same tool as scheduling.
Not for: people who only need to schedule posts, or anyone who wants short-form video templates.
Pricing
Checked on SocialBu's pricing page on 27 October 2026.
Starter has no team features and no social inbox. Growth adds teams and the inbox. Older reviews quote $19/month for Starter; that price is gone.
The free plan is a trial in disguise: 10 posts in total, ever, not per month.
What does SocialBu's free plan include?
What SocialBu Does Well
Automation
SocialBu's automations are its standout feature: rules that run tasks for you without manual steps. Starter includes 1 automation with 10 runs a month; Growth includes 50 automations and 5,000 runs.
Listening and mentions
Every paid plan includes social listening streams (1 on Starter, 5 on Growth, 10 on Agency) and mention tracking. Most schedulers at $29 have neither.
12 networks
Facebook, X, Instagram, Threads, LinkedIn, TikTok, YouTube, Reddit, Mastodon, Pinterest, Bluesky and Google Business Profile. Reddit and Mastodon support is uncommon.
AI writer
An AI writer for posts and captions on every plan, metered in credits: 500 a month on Starter, 2,000 on Growth.
What SocialBu Lacks
Post caps on lower plans. 750 posts a month on Starter and 3,000 on Growth. Only Agency is unlimited.
No inbox or teams on Starter. Both start at $79/month.
Video creation. SocialBu publishes video but does not list a template library for making it.
Automations take setting up. You get the most from SocialBu only if you invest time in building rules.
Pros and Cons
You need a shared social inbox for a small team. Which SocialBu plan is the cheapest option?
SocialBu vs Alternatives
Choose SocialBu if you want listening, automations or Reddit and Mastodon. Choose SocialRails for unlimited posts, more accounts for the same price, and video templates.
Quick Answers
Worth it? Yes, if you will use the automations and listening. For scheduling alone, you can get unlimited posts elsewhere at the same price.
Free plan? 3 accounts and 10 posts in total.
Good for agencies? Agency covers 50 accounts with unlimited posts at $199/month, or $149/month billed yearly.
Summary
SocialBu is a feature-rich tool that is no longer a budget pick.
Choose SocialBu if:
- You want listening and automations alongside scheduling
- You post to Reddit or Mastodon
- 750 posts a month is enough
Choose an alternative if:
- You want unlimited posts at $29
- You make short-form video
- You only need scheduling
Alternative: SocialRails, $29/month for 10 accounts and unlimited posts.
Create content, post everywhere
Create captions, images, and videos with AI. Schedule to 9 platforms in seconds.
Start your free trialRelated
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