• Team: Capable founding team with domain expertise
• Financials: Clear path to profitability
Competitive Advantages:
• Strong Metrics: Impressive growth or unit economics
• Customer Love: High NPS or retention rates
• Unique Insight: Proprietary technology or approach
• Network Effects: Business gets stronger with scale
• Warm Intro: Referral from trusted source
Frequently Asked Questions
When is the right time to start fundraising?
Start when you have 6-9 months of runway left and have achieved key milestones for your stage. For pre-seed, this might be an MVP and early user feedback. For seed, you need traction metrics. For Series A, you need proven product-market fit and a clear growth trajectory.
What's the biggest mistake founders make?
Approaching investors too early. Wait until you have compelling traction and a complete story.
How long does fundraising take?
Typically 3-6 months from first pitch to closed round. Start networking 6+ months before you need money.
What if my score is low?
Focus on building your business first. Use the checklist to identify gaps and work on them systematically.
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