Generate complete B2B sales prospecting scripts in seconds. Get cold calling frameworks, discovery questions, objection handling, and follow-up sequences that convert.
First contact outreach scripts
Qualification and needs analysis
Getting past assistants and receptionists
Re-engagement and persistence
A good cold calling script has a strong pattern-interrupt opening (first 10 seconds), focuses on the prospect's challenges rather than your product, includes permission-based language, asks open-ended discovery questions, handles common objections proactively, and ends with a clear, low-friction call-to-action. The best scripts sound conversational, not robotic.
Get past gatekeepers by being confident and direct, using the decision-maker's first name casually, stating a business reason (not a sales pitch), asking for help rather than permission, calling outside normal hours, and treating the gatekeeper as an ally not an obstacle. Avoid saying "sales call" or "I'm trying to sell." Instead, reference a specific business issue.
Common B2B objections include "Not interested" (dig for hidden pain), "No budget" (reframe as investment with ROI), "Send me information" (get commitment first), "Not a priority" (understand real reason), and "Already have a vendor" (identify gaps in current solution). Handle objections with curiosity, not defensiveness. Ask questions to understand the real concern behind the objection.
A discovery call should last 20-30 minutes: 2-3 minutes for opening/rapport, 15-20 minutes for discovery questions (let them talk 70% of the time), 3-5 minutes for your value proposition, and 2-3 minutes for next steps. The script itself should be a flexible framework, not a word-for-word transcript. Focus on asking great questions and actively listening.
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