Facebook Cover Photo Size Guide: Dimensions and Best Practices 2025
TL;DR - Quick Answer
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Your Facebook cover photo is the first thing people see when they visit your profile or page. Getting the size wrong means blurry images, awkward cropping, or important elements being cut off on mobile devices.
Quick Answer:
Facebook cover photo size is 820 x 312 pixels for desktop and 640 x 360 pixels for mobile. The safe zone that displays on all devices is 820 x 360 pixels. Always design for mobile-first since most users browse on phones.
Facebook Cover Photo Dimensions 2025
📱 Device Display Quiz
Question: What percentage of Facebook users primarily browse on mobile devices?
A) 45%
❌ Incorrect: 45% is too low. Mobile usage is much higher on social media platforms like Facebook.
B) 65%
❌ Incorrect: While 65% is closer, mobile usage on Facebook is even higher than this estimate.
C) 85%
✅ Correct! Over 85% of Facebook users browse primarily on mobile devices, making mobile-first design essential for cover photos.
Current Facebook Cover Photo Sizes
| Device/View | Dimensions | Aspect Ratio |
|---|---|---|
| Desktop Display | 820 x 312 pixels | 2.63:1 |
| Mobile Display | 640 x 360 pixels | 1.78:1 |
| Recommended Size | 820 x 360 pixels | 2.28:1 |
| Minimum Size | 400 x 150 pixels | 2.67:1 |
Design Best Practices
❌ Avoid These Mistakes
- • Using low-resolution images that appear blurry
- • Placing important text where it gets cropped
- • Choosing images that look bad on mobile devices
- • Creating images larger than 100 KB file size
- • Using text that's too small to read on phones
- • Not testing how the cover looks on different devices
✅ Best Practices
- • Design at 820 x 360 pixels for universal compatibility
- • Keep important elements in the safe zone
- • Use high-contrast colors for text readability
- • Test on both desktop and mobile devices
- • Optimize file size while maintaining quality
- • Update cover photos regularly to stay current
Frequently Asked Questions
What happens if I upload the wrong size cover photo?
Facebook will automatically resize and crop your image to fit their dimensions. This often results in important parts being cut off or the image appearing blurry. Always design at 820 x 360 pixels to avoid these issues.
How often should I update my Facebook cover photo?
For businesses, update seasonally (4 times per year) or when you have major announcements. Personal profiles can be updated whenever you have new photos or life events. Regular updates keep your profile fresh and engaging.
Can I use copyrighted images for my Facebook cover photo?
No, only use images you own, have permission to use, or are royalty-free/creative commons licensed. Facebook can remove copyrighted content and may restrict your account. Use stock photo sites or create original content instead.
Why does my cover photo look blurry on mobile?
Blurry mobile display usually means your original image was too small or heavily compressed. Use high-resolution images (at least 820 pixels wide) and keep file sizes under 100 KB while maintaining quality. JPG format typically works best.
Related Facebook and Social Media Resources
Master your Facebook presence:
- Facebook Sharing Debugger Guide - Fix link preview issues
- Facebook Business Manager Complete Guide - Manage multiple pages
- Facebook Ad Library Complete Guide - Research competitor ads
- How to Create Poll on Facebook - Engage your audience
Helpful Facebook and design tools:
- Free Facebook Cover Maker - Create professional covers
- Social Media Image Sizes Guide - All platform dimensions
- Free Social Media Color Palette Generator - Brand-consistent colors
Conclusion
Getting your Facebook cover photo size right is essential for professional presentation and brand consistency. Use 820 x 360 pixels for the best results across all devices, keep important elements in the safe zone, and always design with mobile users in mind.
Remember to update your cover photo regularly, optimize for fast loading, and make sure it aligns with your overall brand strategy. A well-designed cover photo can significantly improve first impressions and help you connect with your audience more effectively.
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