Hootsuite vs Circleboom 2026: Which One Should You Pick?
TL;DR - Quick Answer
9 min readCircleboom 2026 offers better value with more features at a lower price. Hootsuite excels in simplicity but costs more for similar functionality.
Quick answer: Circleboom is 75% cheaper and has better Twitter tools. Hootsuite offers social listening and enterprise features.
See our full Hootsuite review and Circleboom review.
Create content, post everywhere
Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.
Start your free trialQuick Comparison
Pricing Side-by-Side
Hootsuite Pricing
Circleboom Pricing
You need to manage 10 social accounts. Which is cheaper?
💡 Tip: Think carefully before selecting your answer!
Annual Cost Comparison
Pattern: Circleboom saves 65-76% vs Hootsuite at any scale.
Features That Matter
Social Listening
Hootsuite:
- Brand monitoring
- Sentiment analysis
- Competitor tracking
- Crisis detection
- Trend identification
Circleboom:
- No social listening
- No brand monitoring
- No competitor analysis
Winner: Hootsuite. This is a major advantage.
Twitter Management
Hootsuite:
- Scheduling
- Streams
- Basic management
- No cleanup tools
Circleboom:
- Bulk delete tweets
- Find fake followers
- Unfollow inactive
- Account analytics
- Advanced tools
Winner: Circleboom. Unique Twitter features.
You need to monitor brand mentions and track sentiment. Which tool?
💡 Tip: Think carefully before selecting your answer!
AI Content
Hootsuite:
- OwlyWriter AI
- Caption generation
- Content optimization
- Included at $99+
Circleboom:
- ChatGPT integration
- Caption writing
- Multiple tones
- At $24.99+
Winner: Tie. Both have solid AI at different prices.
Integrations
Hootsuite: 150+ integrations (Salesforce, Hubspot, etc.)
Circleboom: Limited (Canva, Unsplash, basic)
Winner: Hootsuite. Enterprise-grade integrations.
Your company uses Salesforce and needs CRM integration. Which tool?
💡 Tip: Think carefully before selecting your answer!
Pros and Cons
Hootsuite Pros
- Social listening
- 150+ integrations
- Enterprise features
- OwlyWriter AI
- Established platform
Hootsuite Cons
- Expensive ($99+)
- No free plan
- Steep learning curve
- Complex for small teams
Circleboom Pros
- 75% cheaper
- ChatGPT AI
- Twitter management
- Canva integration
- Simpler to use
Circleboom Cons
- No social listening
- Limited integrations
- No enterprise features
- 300 post limit on Pro
Who Should Use Which?
Pick Hootsuite if you:
- Need social listening
- Require CRM integrations
- Are enterprise-scale
- Have $99+/month budget
- Need advanced analytics
Pick Circleboom if you:
- Want to save 75%
- Use Twitter/X heavily
- Need ChatGPT AI
- Are a small-medium business
- Want simpler tool
Neither Has Video Templates
Both tools lack video creation:
You're a small business with 5 accounts, no enterprise needs, and a tight budget. Hootsuite or Circleboom?
💡 Tip: Think carefully before selecting your answer!
Best Alternative: SocialRails
Neither has video templates:
Try SocialRails free →Quick Answers
Is Hootsuite or Circleboom cheaper? Circleboom. $24.99 vs $99/month. 75% savings.
Which has social listening? Hootsuite only. This is a major differentiator.
Which is better for Twitter? Circleboom. Unique management and cleanup tools.
Which AI is better? Both are solid. Hootsuite's OwlyWriter vs Circleboom's ChatGPT.
Does either have video templates? No. For video tools, consider SocialRails.
Summary
Hootsuite: Best for enterprises needing listening and integrations.
Circleboom: Best for SMBs wanting 75% savings.
Neither: Has video templates.
Best alternative: SocialRails at $29-99/month with unlimited AI and 350+ video templates.
Create content, post everywhere
Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.
Start your free trialRelated
Tool Reviews:
Alternatives Guides:
More Comparisons:
Best-Of Guides:
Was this article helpful?
Let us know what you think!