LinkedIn

How to Schedule LinkedIn Posts: Step-by-Step Guide (2026)

Matt
Matt
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TL;DR - Quick Answer

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Tips you can use today. What works and what doesn't.

Yes, you can schedule LinkedIn posts—and you should. Scheduling helps you post consistently at optimal times without being glued to your phone. Here's how to do it using LinkedIn's native scheduler and third-party tools.

Skip to: Native Scheduling | Third-Party Tools | Best Times | Strategy

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Can You Schedule a LinkedIn Post?

Yes. LinkedIn added native post scheduling in 2022. You can schedule:

Content TypeNative SchedulingThird-Party Tools
Text postsYesYes
Image postsYesYes
Video postsYesYes
Document/PDF postsYesYes
PollsYesYes
ArticlesNoLimited
Company Page postsYesYes

How to Schedule LinkedIn Posts (Native Method)

On Desktop (Web)

  1. Go to LinkedIn and click "Start a post"
  2. Write your post content
  3. Add media if desired (image, video, document)
  4. Click the clock icon next to the Post button
  5. Select date and time for publishing
  6. Click "Next" to confirm
  7. Click "Schedule" to finalize

On Mobile (iOS/Android)

  1. Open LinkedIn app
  2. Tap the post button (+ icon)
  3. Create your content
  4. Tap the clock icon (schedule)
  5. Choose date and time
  6. Tap "Done" then "Schedule"

Scheduling Limitations

LimitationDetails
Maximum advance3 months ahead
Minimum advance10 minutes from now
Editing scheduled postsYes, fully editable
Time zonesUses your account's time zone
Company PagesRequires Page admin access
Quick Quiz
Easy

How far in advance can you schedule posts using LinkedIn's native scheduling?

💡 Tip: Think carefully before selecting your answer!


How to View and Edit Scheduled Posts

Finding Your Scheduled Posts

On Desktop:

  1. Click your profile photo
  2. Select "View Profile"
  3. Click the three dots (⋯) below your header
  4. Choose "Activity" or check your drafts area

Alternative method:

  1. Go to the home feed
  2. Click "Schedule" or "Scheduled" in the post composer
  3. View all pending scheduled posts

Editing a Scheduled Post

  1. Find the scheduled post
  2. Click the three dots (⋯)
  3. Select "Edit"
  4. Make your changes
  5. Click "Save" to keep the schedule
  6. Or reschedule for a different time

Deleting a Scheduled Post

  1. Locate the scheduled post
  2. Click the three dots (⋯)
  3. Select "Delete"
  4. Confirm deletion

Third-Party LinkedIn Scheduling Tools

For more features, consider third-party schedulers:

ToolBest ForStarting Price
HootsuiteEnterprise teams$99/month
BufferSmall businessesFree (3 channels)
Sprout SocialAgencies$249/month
LaterVisual planning$25/month
SocialBeeContent recycling$29/month
SocialRailsAll-in-one schedulingFree plan available

Third-Party Advantages

Why use third-party tools:

  • Schedule further in advance
  • Manage multiple profiles
  • Visual content calendar
  • Team collaboration features
  • Analytics and reporting
  • Cross-platform scheduling
  • Content recycling/republishing
  • AI caption assistance

Setting Up Third-Party Scheduling

General process:

  1. Sign up for the scheduling tool
  2. Connect your LinkedIn profile
  3. Authorize the app
  4. Create or import content
  5. Set posting schedule
  6. Review and confirm

Important: Only use official LinkedIn API partners to avoid account issues.


Best Times to Schedule LinkedIn Posts

General Best Times

DayBest Times
Tuesday7-8 AM, 12 PM
Wednesday7-8 AM, 12 PM, 5-6 PM
Thursday7-8 AM, 12 PM
Friday7-8 AM

By Audience Type

B2B/Corporate:

  • Early morning (7-8 AM) before work starts
  • Lunch break (12-1 PM)
  • Evening commute (5-6 PM)

Entrepreneurs/Freelancers:

  • Later morning (9-10 AM)
  • Late afternoon (4-5 PM)
  • Evening (7-8 PM)

Global Audience:

  • Multiple time zones require multiple posts
  • Focus on your primary audience's time zone
  • Consider 9 AM EST for broadest US coverage

Finding Your Best Times

  1. Check LinkedIn Analytics → Posts
  2. Note when top posts were published
  3. Look for patterns in your audience activity
  4. Test different times over 4-6 weeks
  5. Double down on what works

LinkedIn Scheduling Strategy

Weekly Content Plan

DayContent TypePurpose
MondayIndustry insightThought leadership
TuesdayPersonal storyConnection building
WednesdayEducational tipValue delivery
ThursdayEngagement postCommunity building
FridayWeekend-friendly contentCasual engagement

Content Batching

How to batch create:

  1. Set aside 2-3 hours weekly for content creation
  2. Generate ideas (10-15 for the week)
  3. Write all posts in one session
  4. Create/source visuals for each
  5. Schedule all posts for the week
  6. Review before going live

Maintaining Authenticity

Scheduled content can feel robotic. Keep it personal:

  • Comment on your own posts when they go live
  • Respond to comments quickly (within 2 hours)
  • Add real-time content between scheduled posts
  • Reference current events where relevant
  • Edit scheduled posts if context changes

Scheduling for Company Pages

How to Schedule Company Page Posts

Native LinkedIn:

  1. Switch to your Company Page
  2. Create post in the composer
  3. Click the schedule icon
  4. Set date and time
  5. Schedule the post

Admin requirements:

  • Must be Page Super Admin or Content Admin
  • Need posting permissions
  • Multiple admins can schedule

Company Page vs Personal Profile

FeaturePersonal ProfileCompany Page
Native schedulingYesYes
Third-party schedulingYesYes
Multiple schedulersNo limitRequires admin access
AnalyticsBasicMore detailed
Tagging in scheduledYesYes

Common Scheduling Mistakes

Mistake 1: Schedule and Forget

Problem: Not engaging after post goes live.

Fix: Block time to respond to comments within 2 hours of publishing.

Mistake 2: Over-Scheduling

Problem: Posting too frequently looks spammy.

Fix: Maximum 1-2 posts per day. Quality over quantity.

Mistake 3: Ignoring Time Zones

Problem: Posting at wrong times for your audience.

Fix: Know where your audience is located. Schedule accordingly.

Mistake 4: No Variation

Problem: Same content type every day.

Fix: Mix formats: text, images, videos, documents, polls.

Mistake 5: Scheduled Posts About Current Events

Problem: Post goes live when context has changed.

Fix: Keep time-sensitive content unscheduled or edit before publishing.

Quick Quiz
Medium

You scheduled a post for Friday, but major industry news breaks on Thursday. What should you do?

💡 Tip: Think carefully before selecting your answer!


Scheduling Workflow

Simple Weekly Workflow

Sunday (30 min):

  • Review past week's performance
  • Generate content ideas
  • Outline posts for the week

Monday (1 hour):

  • Write all posts for the week
  • Create or find visuals
  • Schedule all posts

Daily (15 min):

  • Check for comments on published posts
  • Engage with your network
  • Adjust scheduled posts if needed

Content Calendar Template

Week 1TopicFormatStatus
MondayIndustry trendText + statScheduled
WednesdayPersonal insightStory postScheduled
FridayQuick tipCarouselScheduled
Quick Quiz
Easy

Your scheduled post just went live. What's the most important thing to do next?

💡 Tip: Think carefully before selecting your answer!


Troubleshooting

Scheduled Post Didn't Publish

Check:

  • Connection status to LinkedIn
  • Account restrictions
  • Content policy violations
  • Third-party tool authorization

Can't Find Schedule Option

Solutions:

  • Update LinkedIn app
  • Try desktop browser
  • Check if feature available in your region
  • Verify account type (personal vs Page)

Third-Party Tool Not Working

Try:

  • Reconnect LinkedIn account
  • Check API authorization
  • Verify tool's service status
  • Contact tool support

Quick Start Checklist

  • Create LinkedIn account (personal or Page)
  • Plan content for the week
  • Write 3-5 posts
  • Choose scheduling method (native or third-party)
  • Set optimal posting times
  • Schedule your first batch
  • Set reminder to engage when posts go live

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