Social Media

Best LinkedIn Hashtags: Top Hashtags for Maximum Engagement

Emma Rodriguez
Emma Rodriguez
8 min read

TL;DR - Quick Answer

16 min read

Tips you can use today. What works and what doesn't.

Best LinkedIn Hashtags for Professional Success

⚡ Quick Hashtag Strategy

🎯 Core Actions:

  • Use 3-5 hashtags per LinkedIn post
  • Mix popular and niche hashtags strategically
  • Place hashtags at end of post content
  • Follow relevant hashtags to find content

📈 Impact: Up to 5x more engagement with strategic hashtags
🎪 Focus: Professional and industry-specific tags
⏱️ Research Time: 5-10 minutes per post

Try SocialRails

Schedule to 9 platforms and save 20+ hours/month.

Get started now

🏆 Top LinkedIn Hashtags by Category

High-Volume General Hashtags:

  • #linkedin (32M+ followers) - Platform-specific content
  • #business (28M+ followers) - Business insights and news
  • #leadership (25M+ followers) - Leadership content and advice
  • #career (22M+ followers) - Career development topics
  • #entrepreneur (20M+ followers) - Entrepreneurship content

Marketing & Sales Hashtags:

  • #marketing (19M+ followers) - Marketing strategies
  • #digitalmarketing (14M+ followers) - Digital marketing tips
  • #sales (7.5M+ followers) - Sales techniques and advice
  • #socialmedia (6M+ followers) - Social media marketing
  • #contentmarketing (4M+ followers) - Content strategy

Professional Development Tags

Career Growth Hashtags:

  • #motivation (13M+ followers) - Motivational content
  • #success (12M+ followers) - Success stories and tips
  • #personaldevelopment (11M+ followers) - Self-improvement
  • #work (10M+ followers) - Work-related insights
  • #networking (7M+ followers) - Professional networking
  • #promotion (3M+ followers) - Career advancement and promotion announcements

Skills & Learning:

  • #productivity (6.5M+ followers) - Productivity tips
  • #management (16M+ followers) - Management best practices
  • #recruiting (8.5M+ followers) - Hiring and recruitment
  • #hr (8M+ followers) - Human resources topics
  • #training (3M+ followers) - Professional training

Technology & Innovation

High-Growth Tech Hashtags:

  • #ai (6M+ followers) - Artificial intelligence topics
  • #technology (15M+ followers) - Tech news and insights
  • #innovation (18M+ followers) - Innovation and new ideas
  • #blockchain (1.8M+ followers) - Blockchain technology
  • #cybersecurity (1.5M+ followers) - Security topics
  • #dataanalytics (1.3M+ followers) - Data insights
  • #cloudcomputing (1.2M+ followers) - Cloud technology

Future of Work Hashtags:

  • #remotework (2.5M+ followers) - Remote work content
  • #futureofwork (1M+ followers) - Workplace evolution
  • #worklifebalance (900K+ followers) - Work-life balance
  • #mentalhealth (2M+ followers) - Mental health awareness
  • #diversity (2.3M+ followers) - Diversity and inclusion
  • #sustainability (2.8M+ followers) - Sustainable business

🏢 Industry-Specific Hashtags

Financial Services

  • #finance (5.5M+ followers) - Finance and banking
  • #fintech (800K+ followers) - Financial technology
  • #investing (600K+ followers) - Investment advice
  • #banking (400K+ followers) - Banking industry

Healthcare

  • #healthcare (4.5M+ followers) - Healthcare industry
  • #healthtech (300K+ followers) - Health technology
  • #medicine (250K+ followers) - Medical field
  • #pharma (200K+ followers) - Pharmaceutical industry

Real Estate

  • #realestate (5M+ followers) - Real estate market
  • #property (800K+ followers) - Property investment
  • #construction (4M+ followers) - Construction industry
  • #architecture (600K+ followers) - Architecture and design

Education & Consulting

  • #education (4.8M+ followers) - Educational content
  • #consulting (3.2M+ followers) - Consulting services
  • #training (3M+ followers) - Professional development
  • #coaching (1.5M+ followers) - Business coaching

📊 How to Use LinkedIn Hashtags Effectively

Optimal Hashtag Strategy

Best Practices:

  1. Research before using - Check follower count and recent posts
  2. Mix hashtag sizes - Combine popular (1M+) and niche (100K-) hashtags
  3. Stay relevant - Only use hashtags directly related to your content
  4. Follow hashtags - Find content and engagement opportunities
  5. Track performance - Monitor which hashtags drive engagement

Hashtag Placement Tips

Where to Place Hashtags:

  • End of post - Best practice for professional appearance
  • In comments - Alternative method for cleaner posts
  • Within content - Only if naturally integrated
  • Avoid overuse - Never exceed 5 hashtags per post

Industry-Specific Strategy

B2B Content Strategy:

  • Primary hashtag: Your industry (e.g., #marketing, #sales)
  • Secondary: Professional development (e.g., #leadership, #career)
  • Tertiary: Company culture (e.g., #teamwork, #innovation)
  • Niche: Specific topics (e.g., #b2bmarketing, #salesstrategy)

🎯 LinkedIn Hashtag Research Tips

Finding the Right Hashtags

Research Methods:

  1. LinkedIn search - Type hashtag to see follower count
  2. Competitor analysis - See what hashtags competitors use
  3. Industry leaders - Follow influencers in your field
  4. Trending topics - Check LinkedIn's trending hashtags
  5. Content relevance - Ensure hashtag matches your post topic

Hashtag Analytics

Tracking Hashtag Performance:

  • LinkedIn analytics - View post performance by hashtag
  • Engagement rate - Track likes, comments, shares per hashtag
  • Reach metrics - Monitor impressions and profile views
  • Follower growth - Measure hashtag impact on connections
  • Content finding - Track how users find your content

⚠️ LinkedIn Hashtag Mistakes to Avoid

Common Hashtag Errors

What Not to Do:

  • Using too many hashtags (more than 5 per post)
  • Irrelevant hashtags that don't match content
  • Only popular hashtags without niche targeting
  • Hashtag stuffing in comments repeatedly
  • Outdated hashtags with declining engagement

Professional Guidelines

Maintain Professional Standards:

  • Business-appropriate hashtags only
  • Industry-relevant content connection
  • Quality over quantity approach
  • Consistent brand voice across hashtags
  • Respectful and inclusive hashtag choices

📈 Advanced LinkedIn Hashtag Strategy

Creating Branded Hashtags

Company Hashtag Strategy:

  1. Brand hashtag - #YourCompanyName
  2. Campaign hashtags - #YourCampaignName
  3. Event hashtags - #YourEventName
  4. Community hashtags - #YourCommunityName
  5. Product hashtags - #YourProductName

Cross-Platform Hashtag Integration

Multi-Platform Strategy:

  • LinkedIn-specific hashtags for professional content
  • Cross-platform hashtags for brand consistency
  • Platform optimization for each social network
  • Audience targeting based on platform demographics
  • Content adaptation for hashtag effectiveness

❓ Frequently Asked Questions

How many hashtags should I use on LinkedIn posts?

Use 3-5 hashtags per LinkedIn post for optimal engagement. LinkedIn's algorithm works differently than other platforms and can penalize posts with too many hashtags. Focus on 2-3 highly relevant hashtags plus 1-2 broader industry hashtags for best results.

Should I create custom hashtags for my LinkedIn company?

Yes, creating branded hashtags like #YourCompanyName or #YourCampaignName can help build brand awareness and track conversations about your business. However, always combine branded hashtags with established popular hashtags to ensure broader reach beyond your existing network.

What's the difference between following and using LinkedIn hashtags?

Following hashtags helps you discover relevant content and engage with your industry community. Using hashtags in your posts makes your content discoverable to people following those hashtags. Both strategies work together to increase your LinkedIn visibility and engagement.

Which LinkedIn hashtags get the most engagement?

Business-focused hashtags like #leadership, #business, #career, and #entrepreneur typically generate high engagement. However, industry-specific hashtags often perform better for targeted audiences. Test different combinations and monitor your post analytics to find what works best for your content.

Can I use the same hashtags on LinkedIn and other social platforms?

While some hashtags work across platforms, LinkedIn requires a more professional approach. Hashtags like #business and #leadership work well on LinkedIn but may not perform as well on Instagram or TikTok. Tailor your hashtag strategy to each platform's audience and culture.

How often should I update my LinkedIn hashtag strategy?

Review your LinkedIn hashtag performance monthly and adjust based on trending topics in your industry. Keep successful hashtags but refresh 1-2 hashtags regularly to test new audiences and stay current with professional trends and discussions.

Do LinkedIn hashtags work the same in different countries?

LinkedIn hashtags can have different popularity and engagement rates in different regions. Consider using location-specific hashtags if you're targeting particular markets, and research which professional topics trend in your target regions for better local engagement.

Should I put LinkedIn hashtags at the end of posts or in comments?

Place LinkedIn hashtags at the end of your post content rather than in comments. LinkedIn's algorithm gives hashtags in the original post more weight for discoverability than those added in comments. Keep them integrated naturally or clearly separated at the end of your post.


🔗 LinkedIn Marketing Resources

Professional Networking:

Content Strategy:

Free LinkedIn Tools:

Ready to increase your LinkedIn engagement with strategic hashtags? SocialRails provides hashtag analytics, content scheduling, and performance tracking to maximize your LinkedIn marketing success.

Was this article helpful?

Let us know what you think!

#SocialMedia#ContentStrategy#DigitalMarketing

📚 Continue Learning

More articles to boost your social media expertise