MavSocial vs Hootsuite 2026: Which One Should You Pick?
TL;DR - Quick Answer
8 min readHootsuite 2026 offers better value with more features at a lower price. MavSocial excels in simplicity but costs more for similar functionality.
Quick answer: MavSocial is cheaper ($29 vs $99) with built-in ad management. Hootsuite has social listening and AI content. Choose based on what matters most.
For full reviews, see our Hootsuite review and MavSocial review.
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Pricing Side-by-Side
MavSocial Pricing
Hootsuite Pricing
Annual cost difference between MavSocial Advanced and Hootsuite Professional?
💡 Tip: Think carefully before selecting your answer!
Cost Comparison by Team Size
Solo User
3-Person Team
Features That Matter
Social Listening
MavSocial:
- No social listening
Hootsuite:
- Brand mention monitoring
- Keyword tracking
- Competitor tracking
- Sentiment analysis (Enterprise)
Winner: Hootsuite. This is their key advantage.
Ad Management
MavSocial:
- Facebook/Instagram ads built-in
- Campaign creation
- Performance tracking
- Budget controls
Hootsuite:
- Limited ad features
- Requires additional tools
Winner: MavSocial. Better ad integration at lower price.
Which tool is better for managing social media ads?
💡 Tip: Think carefully before selecting your answer!
AI Content
MavSocial:
- No AI content generation
Hootsuite:
- OwlyWriter AI
- Caption suggestions
- Content ideas
- Tone adjustments
Winner: Hootsuite. Has AI, MavSocial doesn't.
Interface & Ease of Use
MavSocial:
- Functional but dated
- Moderate learning curve
Hootsuite:
- Feature-rich but complex
- Steep learning curve (2-3 weeks)
Winner: MavSocial (slightly). Both have learning curves, but MavSocial is simpler.
You need social listening to monitor brand mentions. Which tool?
💡 Tip: Think carefully before selecting your answer!
Pros and Cons
MavSocial Pros
- 70% cheaper than Hootsuite
- Built-in ad management
- Stock image library
- Simpler interface
MavSocial Cons
- No social listening
- No AI content
- Dated interface
- Limited integrations
Hootsuite Pros
- Social listening included
- OwlyWriter AI
- 150+ integrations
- Enterprise security
Hootsuite Cons
- Expensive ($99+ starting)
- Complex interface
- Steep learning curve
- No free plan
Who Should Choose What?
Choose MavSocial if you:
- Want to save 70% vs Hootsuite
- Need ad management features
- Don't need social listening
- Are a small business or agency
- Have budget constraints
Choose Hootsuite if you:
- Need brand monitoring/listening
- Want AI content assistance
- Require enterprise security
- Have budget for $99+/month
- Need extensive integrations
You're a small business with a tight budget. Best choice?
💡 Tip: Think carefully before selecting your answer!
The Better Alternative
Both tools have gaps. Consider:
SocialRails — $29/month
Best value: AI content at MavSocial's price.
Try SocialRails freeSummary
Choose MavSocial if: Budget matters and you need ad management.
Choose Hootsuite if: You need social listening and have the budget.
Choose SocialRails if: You want AI content at an affordable price.
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Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.
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