Pricing

Swello Pricing 2026: Plans, Costs & Complete Breakdown

Matt
Matt
8 min read

TL;DR - Quick Answer

7 min read

Tips you can use today. What works and what doesn't.

Quick answer: Swello starts at €19/month. Free plan available. Euro-only pricing.

For full features and limitations, see our Swello review.

Better alternative

Why compare? Get more for less with SocialRails

Post images, videos & carousels to 9 platforms. AI helps with captions.

Swello
$29/month
Basic AI
SocialRails
$29/month flat
Unlimited AI
Unlimited AI content
Image, video & carousel
9 platforms
Start free trial

Cancel anytime

All Plans at a Glance

PlanMonthlyAnnualProfilesUsers
Free€0€01/network1
Medium€19€228/yr51
Large€59€708/yr155
Business€99€1,188/yr15+5+

Annual billing saves about 17% (2 months free).

Quick Knowledge Check
Test your understanding

How much does Swello's Medium plan cost per month?

Plan Details

Free (€0/month)

What you get:

  • 1 profile per social network
  • 1 user
  • 40 scheduled posts/month
  • Basic publishing

Verdict: Good for testing. Too limited for real use.

Medium (€19/month)

What you get:

  • 5 social profiles
  • 1 user
  • Unlimited scheduling
  • Full analytics
  • Social monitoring
  • AI writing assistance

Verdict: Best for solopreneurs.

Quick Knowledge Check
Test your understanding

How many profiles does the Medium plan include?

Large (€59/month)

What you get:

  • 15 social profiles
  • 5 users
  • Team collaboration
  • Shared calendars
  • All Medium features

Verdict: Best for small teams.

Business (€99/month)

What you get:

  • 15+ social profiles
  • 5+ users
  • Custom limits
  • Priority support

Verdict: For larger organizations.

Add-On Costs

Add-OnCost
Extra profile€5/month each
Extra user€8-20/month each

Example: Medium with 8 profiles = €19 + (3 × €5) = €34/month.

Quick Knowledge Check
Test your understanding

How much does an extra profile cost?

Swello vs Competitors

ToolStarting PriceProfilesAI Content
Swello€19/mo5Basic
Buffer$6/channel1None
SocialRails$29/mo27Unlimited
Later$25/mo1Limited

Annual Cost Comparison

ToolAnnual Cost
Swello Medium€228 (~$250)
Buffer (5 channels)$360
SocialRails$348
Later$300

Swello is competitive for basic scheduling.

What's Included

All paid plans include:

  • Unlimited scheduling
  • Analytics and reporting
  • Social monitoring
  • Inbox management
  • Basic AI writing
  • RSS automation

What's Missing

No AI content generation. Basic writing assistance only.

No video templates. Upload pre-made content only.

Euro pricing only. No USD option. Currency conversion adds 2-5%.

Quick Knowledge Check
Test your understanding

Does Swello price in USD?

Nonprofit Discount

Swello offers 50% off annual subscriptions for nonprofits.

PlanRegularNonprofit
Medium€228/yr€114/yr
Large€708/yr€354/yr
Business€1,188/yr€594/yr

Contact Swello with proof of nonprofit status.

Is Swello Worth It?

Worth it if you:

  • Are based in Europe
  • Need simple scheduling + monitoring
  • Have 1-5 users
  • Budget €19-99/month

Not worth it if you:

  • Need AI content generation
  • Want video templates
  • Prefer USD pricing
  • Manage 20+ profiles
Quick Knowledge Check
Test your understanding

Who is Swello best for?

Quick Answers

How much does Swello cost? Free to €99/month. Add-ons for extra profiles (€5) and users (€8-20).

Is there a free plan? Yes. 1 profile/network, 40 posts/month.

Can I pay in USD? No. Swello charges in Euros only.

Is there a free trial? Yes. 7 days, no credit card required.

Summary

  • Free: €0 (very limited)
  • Medium: €19/month (5 profiles, 1 user)
  • Large: €59/month (15 profiles, 5 users)
  • Business: €99/month (custom limits)

Best for: European teams wanting scheduling + monitoring.

Better alternative: SocialRails at $29/month with AI content and 27 profiles.

3-day free trial

Done comparing? Try the Swello alternative that does more

Post images, videos & carousels to 9 platforms. AI helps with captions. One flat price.

$29
per month
AI content
9
platforms
Start free trial

Was this article helpful?

Let us know what you think!

#SocialMedia#ContentStrategy#DigitalMarketing

📚 Continue Learning

More articles to boost your social media expertise