Social Media

Writer Hashtags: How to Get Discovered on Instagram in 2025

Emma Richardson
Emma Richardson
8 min read

TL;DR - Quick Answer

19 min read

Tips you can use today. What works and what doesn't.

Writer Hashtags: How to Get Discovered on Instagram in 2025

⚡ Quick Writer Hashtag Strategy

🎯 High-Impact Writer Hashtags:

  • #writersofinstagram (40M+ posts) - Core writing community
  • #amwriting (15M+ posts) - Active writers
  • #writerscommunity (8M+ posts) - Supportive writing community
  • #writerslife (12M+ posts) - Writer lifestyle content

📈 Hashtag Mix: 25-30 hashtags combining genre, writing stage, and community tags 🎪 Focus: Genre-specific + writing stage hashtags for targeted discovery ⏱️ Strategy: Engage with writing community daily for algorithm boost

Try SocialRails

Schedule to 9 platforms and save 20+ hours/month.

Get started now

✍️ Why Writers Stay Invisible on Instagram

The Hashtag Mistake Keeping You Undiscovered

Here's the harsh reality most writers face:

You pour your heart into Instagram posts about your writing journey, using #writing and #writer. You get a few likes from other struggling writers. But literary agents, publishers, and actual readers never find you.

Meanwhile, successful authors and growing writers use strategic hashtag combinations that:

  • Connect with engaged readers in their specific genre
  • Get noticed by literary agents and publishing professionals
  • Build genuine writing community and accountability partners
  • Drive book sales, newsletter signups, and platform growth

The truth? Generic writing hashtags = invisible to people who matter. Strategic hashtags = discovered by your ideal readers and industry professionals.


📚 Writer Hashtags That Actually Get You Discovered

High-Engagement Writing Community Hashtags

Core Writing Community (Use 5-7):

  • #writersofinstagram (40M posts) - Largest writing community
  • #amwriting (15M posts) - Active writers
  • #writerscommunity (8M posts) - Supportive community
  • #writerslife (12M posts) - Writing lifestyle
  • #writingcommunity (10M posts) - Community focus
  • #instawriter (3M posts) - Instagram writers
  • #authorlife (4M posts) - Published/aspiring authors
  • #writers (25M posts) - General writers

Writing Stage Hashtags (Use 3-5):

  • #amediting (500K posts) - Editing stage
  • #amquerying (200K posts) - Querying agents
  • #writingabook (1.5M posts) - Book writing process
  • #nanowrimo (2M posts) - NaNoWriMo participants
  • #aspiringauthor (800K posts) - Pre-published writers
  • #publishedauthor (600K posts) - Published writers
  • #selfpublished (1M posts) - Self-publishing path
  • #traditionally published (100K posts) - Traditional publishing

Genre-Specific Writer Hashtags

Fiction Writers:

  • #fictionwriter (1.5M posts) - Fiction writing
  • #novelist (2M posts) - Novel writers
  • #fictionwriting (1M posts) - Fiction craft
  • #storyt eller (5M posts) - Story-focused content
  • #creativewriting (8M posts) - Creative writing community
  • #shortstory (3M posts) - Short story writers
  • #flashfiction (800K posts) - Flash fiction

Genre-Specific Fiction:

  • #fantasywriter (1M posts) - Fantasy authors
  • #romancewriter (800K posts) - Romance authors
  • #scifiwriter (400K posts) - Science fiction
  • #mysterywriter (300K posts) - Mystery/thriller
  • #yawriter (500K posts) - Young adult fiction
  • #horrorwriter (400K posts) - Horror authors
  • #historicalfiction (1.5M posts) - Historical fiction

Non-Fiction & Other:

  • #nonfictionwriter (300K posts) - Non-fiction authors
  • #memoirwriter (200K posts) - Memoir writing
  • #poet (15M posts) - Poetry community
  • #poetsofinstagram (20M posts) - Instagram poets
  • #poetry (80M posts) - Poetry content
  • #screenwriter (1.5M posts) - Screenwriting
  • #playwright (500K posts) - Playwriting

🎯 The Discovery-Driving Hashtag Formula for Writers

3-Tier Strategy for Author Platform Building

Tier 1: Writing Community (5-7 hashtags) Connect with fellow writers:

  • #writersofinstagram, #amwriting, #writerscommunity, #writingcommunity

Tier 2: Genre & Stage (10-12 hashtags) Target YOUR specific writing niche:

  • Your genre (#fantasywriter, #romancewriter, #nonfictionwriter)
  • Your stage (#amquerying, #amediting, #selfpublished)
  • Your format (#novelist, #poet, #shortstory)

Tier 3: Readers & Industry (8-10 hashtags) Reach readers and professionals:

  • Reader hashtags (#bookstagram, #booklover, #[genre]books)
  • Industry hashtags (#literaryagent, #publishing, #bookmarketing)
  • Content type (#writingtips, #writingadvice, #writerinspiration)

Real Writer Hashtag Sets

Fantasy Author Building Platform:

#fantasywriter #fantasyauthor #amwriting #writersofinstagram
#writerscommunity #fantasybooks #bookstagram #fantasyreader
#worldbuilding #epicfantasy #fantasybooklover #authorsofinstagram
#fantasynovel #writingfantasy #fantasycommunity #amquerying
#aspiringauthor #writerslife #fantasyaddict #writingcommunity

Romance Writer Marketing Book:

#romancewriter #romanceauthor #amwriting #writersofinstagram
#writerscommunity #romancebooks #bookstagram #romancereader
#contemporaryromance #romcom #spicybooks #romantasyauthor
#indieauthor #selfpublished #romancebooklover #authorsofinstagram
#romancenovel #booktok #romancebookstagram #bookmarketing

Non-Fiction Writer/Thought Leader:

#nonfictionwriter #nonfictionauthor #amwriting #writersofinstagram
#businessbook #selfhelpbooks #personaldevelopment #author
#bookwriter #thoughtleader #writingcommunity #writerscommunity
#inspirationalauthor #motivationalauthor #nonfictionbooks #bookstagram
#authorsofinstagram #bookmarketing #writingtips #aspiringauthor

🚫 Fatal Writer Hashtag Mistakes

What Successful Authors Never Do

Mistake #1: Only Using Giant Writing Hashtags

  • ❌ #writing #writer #book #read only
  • ✅ Mix popular with niche genre and stage-specific tags
  • Why it fails: Your post drowns in millions, nobody sees it

Mistake #2: No Genre Specificity

  • ❌ Generic #writer on every post
  • ✅ Include your specific genre hashtags
  • Why it fails: Fantasy readers can't find you if you don't use #fantasywriter

Mistake #3: Ignoring Reader Hashtags

  • ❌ Only writer-to-writer hashtags
  • ✅ Include reader community hashtags (#bookstagram, #[genre]reader)
  • Why it fails: Writers don't buy books; readers do

Mistake #4: Not Showing Your Stage

  • ❌ Hiding where you are in the journey
  • ✅ Use #amquerying, #amediting, #debut author
  • Why it fails: Miss community support and agent visibility

Mistake #5: Forgetting Content-Type Tags

  • ❌ Same hashtags for writing progress, tips, and excerpts
  • ✅ Match hashtags to content type
  • Why it fails: People searching #writingtips don't want to see your word count update

💡 Advanced Writer Hashtag Tactics

How Growing Authors Use Hashtags

Content-Type Hashtag Strategy:

For Writing Progress Updates:

  • #amwriting, #writingprogress, #wordcount, #writerslife, #writerproblems
  • #authorlife, #writinggrind, #writingsprint, #nanowrimo

For Writing Tips/Advice:

  • #writingtips, #writingadvice, #writinghelp, #writingresources
  • #howtowrit e, #writinghacks, #writingcraft, #writertools

For Excerpt/Work Sharing:

  • #writersofinsta, #writingexcerpt, #wip, #workinprogress, #amwritingfantasy
  • #writersofig, #writingsnippet, #bookexcerpt, #[genre]excerpt

For Book Marketing (Published Authors):

  • #newrelease, #booklaunch, #bookrelease, #newbook, #bookrecommendation
  • #mustread, #bookstagram, #booksta, #[genre]books, #indiebook

For Writing Motivation:

  • #writermotivation, #writerinspiration, #writingmotivation, #keepwriting
  • #writersblock, #writinggoals, #authormotivation

Writing Community Engagement Strategy

Why Engagement Matters: Hashtags alone won't build your platform. The Instagram algorithm rewards ENGAGEMENT. Here's how successful writers use hashtags + engagement:

Daily Engagement Routine:

  1. Post with strategic hashtags
  2. Immediately engage with 10-15 posts in YOUR hashtags
  3. Leave thoughtful comments (not just emojis)
  4. Follow writers in your genre
  5. Respond to every comment on your post

Best Hashtags for Engagement:

  • #writersofinstagram (highly engaged community)
  • #writerscommunity (supportive, interactive)
  • #amwriting (writers helping writers)
  • Genre-specific tags (passionate audiences)

📊 Writer Hashtag Performance Metrics

What Platform-Building Writers Track

Vanity Metrics (Don't Prioritize):

  • ❌ Total likes from other writers
  • ❌ Follower count alone
  • ❌ Reach from mega-popular hashtags

Platform-Building Metrics (Actually Matter):

  • ✅ Reader followers (not just writers)
  • ✅ Newsletter signups from Instagram
  • ✅ Book pre-orders/sales from Instagram traffic
  • ✅ Literary agent/publisher follows or engagement
  • ✅ Quality of community (engaged vs. ghost followers)
  • ✅ DMs from readers asking about your book

How to Track:

  • Monitor Instagram Insights "Reach from Hashtags"
  • Track which genre hashtags drive most reader engagement
  • Use link in bio analytics to track newsletter signups
  • Ask new readers/followers "How did you find me?"
  • Monitor book sales spikes after hashtag strategy changes

📖 Writer Hashtag Combinations by Goal

Match Hashtags to Your Objective

Goal: Find Literary Agent

  • Use: #amquerying, #querytrenches, #literaryagent, #amagenting
  • Include: Your genre tags, #aspiringauthor, #manuscripts, #queryletter
  • Post: About your querying journey, writing process, book pitch

Goal: Build Reader Platform Pre-Publication

  • Use: Your genre + #bookstagram, #booklover, #[genre]reader
  • Include: #comingsoon, #upcomingbook, #newauthor, #debutauthor
  • Post: Teasers, character art, world-building, behind-the-scenes

Goal: Sell Your Self-Published Book

  • Use: #indieauthor, #selfpublished, #indiebook, #[genre]books, #bookstagram
  • Include: #newrelease, #bookrecommendation, #mustread, #kindleunlimited
  • Post: Book covers, reviews, sale announcements, reader testimonials

Goal: Connect with Writing Community

  • Use: #writersofinstagram, #writerscommunity, #amwriting, #authorsofinstagram
  • Include: Your genre, your stage (#amediting, #firstdraft)
  • Post: Writing struggles, wins, questions, advice, solidarity content

❓ Frequently Asked Questions

How many writing hashtags should I use on Instagram?

Use all 30 hashtag slots. Mix 5-7 broad writing community hashtags (#writersofinstagram, #amwriting), 10-12 genre and stage-specific tags (#fantasywriter, #amquerying), and 8-10 reader/industry hashtags (#bookstagram, #[genre]reader). This combination maximizes discovery by writers, readers, and industry professionals.

What hashtags attract literary agents on Instagram?

Use: #amquerying, #querytrenches, #literaryagent, #manuscripts, #amagenting, plus your genre-specific tags (#fantasywriter, #memoirwriter). Agents search these to discover new talent. Ensure your profile clearly shows your genre, project status, and professionalism. Include #MSWL (manuscript wish list) occasionally.

Should writers use #bookstagram even if unpublished?

Yes. #bookstagram connects you with readers, not just writers. Readers in your genre will follow your journey, become invested in your success, and buy your book when published. Start building your reader platform NOW, not after publication. Include genre-specific bookstagram tags (#fantasybookstagram, #romancebookstagram).

Do writer hashtags work differently for Reels vs. posts?

Yes. Reels benefit from broader hashtags plus your niche tags. For writing Reels, mix 3-5 trending general tags (#writersofinstagram, #bookstagram, #writingtips) with your genre hashtags. Static posts perform better with more niche-specific writer and genre hashtags that reach your specific community.

Should fiction writers use different hashtags than non-fiction writers?

Completely different strategies. Fiction writers need genre-specific tags (#fantasywriter, #romanceauthor, #scifiwriter) plus reader tags. Non-fiction writers need topic/market tags (#businessbook, #selfhelpauthor, #memoir), thought-leader tags, and their target audience hashtags. Match hashtags to who buys your book type.

How do I find hashtags readers in my genre actually follow?

Research popular book accounts in your genre. Check hashtags on high-engagement posts about books similar to yours. Explore #[yourgenre]books, #[yourgenre]reader, #[yourgenre]bookstagram. Survey existing readers or join reader Facebook groups to ask what Instagram hashtags they follow.

Should poetry writers use different hashtags than novelists?

Yes. Poets should prioritize: #poet, #poetsofinstagram, #poetrycommunity, #poetry, #instapoet, #writersofinstagram, #spilledink, #wordporn. Poetry has a massive, distinct Instagram community. Novelists should focus on genre-specific fiction tags and reader communities instead.

How often should writers change their hashtag strategy?

Keep core writing community hashtags consistent (#writersofinstagram, #writerscommunity, your genre). Update stage-specific tags as you progress (#amwriting → #amediting → #amquerying → #published). Review monthly which hashtags drive most reader engagement and qualified follows. Update when your goals change (querying vs. self-pub marketing).


🔗 Writer Marketing Resources

Author Platform Building:

Instagram Tools for Writers:

Content Strategy:

Ready to implement the hashtag strategy that gets writers discovered by readers, agents, and publishers? SocialRails provides genre-specific hashtag research, performance tracking, and automated suggestions designed specifically for authors building their platform and selling books.

Was this article helpful?

Let us know what you think!

#SocialMedia#ContentStrategy#DigitalMarketing

📚 Continue Learning

More articles to boost your social media expertise