How to Merge Facebook Pages: Step-by-Step Guide for 2026

Need to combine two Facebook Pages into one? Whether you have duplicate pages, rebranded your business, or acquired another company, merging Facebook Pages consolidates your audience and simplifies management. Here's exactly how to do it.

Quick Answer: How to Merge Facebook Pages

1. Go to facebook.com/pages/merge
2. Select the two Pages you want to merge
3. Choose which Page to keep (this becomes your primary Page)
4. Click Request Merge
5. Wait for Facebook to process (can take up to 14 days)

Important: The Page you don't keep will be permanently deleted. Followers transfer, but posts, photos, and reviews do not.

Requirements for Merging Facebook Pages

Before you can merge Pages, Facebook requires:

You Must Have Admin Access

You need to be an admin on both Facebook Pages you want to merge. If you're not an admin on one of them, you'll need to request access first or have the current admin add you.

Pages Must Be Similar

Facebook only allows merging Pages that represent the same thing:

• Same business or organization
• Same brand name (or very similar)
• Same physical address (for local businesses)

Pages Must Have Similar Names

The Page names don't need to be identical, but they should be similar enough that Facebook can verify they represent the same entity. Examples:

• "Joe's Pizza" and "Joe's Pizza NYC" ✓
• "Joe's Pizza" and "Best Italian Food" ✗

Neither Page Can Be Published by a Partner

Pages that are published through third-party partners may have restrictions on merging.

Step-by-Step: How to Merge Facebook Pages

Step 1: Access the Page Merge Tool

Go directly to facebook.com/pages/merge or:

1. Open Facebook and go to your Page
2. Click Settings (gear icon)
3. Select General from the left menu
4. Scroll down to find Merge Pages

Step 2: Select Your Pages

1. You'll see a list of Pages you have admin access to
2. Select the first Page you want to merge
3. Select the second Page you want to merge
4. Click Continue

Step 3: Choose Which Page to Keep

This is the critical decision. Choose which Page will remain:

Keep the Page with:

• More followers
• Better reviews
• More established history
• The name you want to use going forward
• Verified status (if applicable)

The Page you don't choose will be permanently deleted after the merge.

Step 4: Confirm and Request Merge

1. Review the merge summary
2. Understand what will transfer and what won't
3. Check the box confirming you understand the changes
4. Click Request Merge

Step 5: Wait for Processing

Facebook reviews merge requests manually. This can take:

• Typical processing: 3-7 days
• Maximum time: Up to 14 days
• Complex cases: May take longer or require additional verification

You'll receive a notification when the merge is complete or if there are issues.

What Happens When You Merge Facebook Pages

What Transfers (Details)

Followers/Likes: All followers from the deleted Page are added to the kept Page. Your total follower count becomes the sum of both Pages.

Check-ins: Location check-ins from both Pages combine.

What Does NOT Transfer (Details)

Posts and Content: All posts, photos, videos, and content from the deleted Page are permanently removed. Download your Page data before merging if you want to keep records.

Reviews: Reviews from the deleted Page are lost. Only reviews on the kept Page remain.

Messages: Message history from the deleted Page is deleted.

Page Username/URL: The deleted Page's username becomes unavailable. Only the kept Page's URL remains.

Insights Data: Historical analytics from the deleted Page are not transferred.

Events: Events created on the deleted Page are deleted.

Before You Merge: Preparation Checklist

Download Your Page Data

Before merging, download content from the Page you're deleting:

1. Go to the Page you'll delete
2. Click Settings > Your Facebook Information
3. Click Download Your Information
4. Select the data you want (photos, videos, posts)
5. Click Create File and wait for download

Save Important Reviews

Screenshot or document reviews from the Page being deleted if they're valuable for testimonials or marketing.

Notify Your Audience

If the Pages have different audiences, consider:

• Posting an announcement about the merge
• Explaining why you're consolidating
• Encouraging followers to engage with the primary Page

Update External Links

After merging, update any links pointing to the deleted Page:

• Website links
• Business cards
• Email signatures
• Other social media bios
• Google Business Profile
• Online directories

Troubleshooting: Merge Not Working?

"Pages Can't Be Merged" Error

Common causes:

• Pages have different names that aren't similar enough
• Pages represent different businesses or locations
• One Page is restricted or has policy violations
• You don't have admin access to both Pages

Solutions:

• Rename one Page to match the other more closely (wait 7 days after rename)
• Verify both Pages have the same address for local businesses
• Clear any Page restrictions before attempting merge

"Merge Request Denied"

If Facebook denies your merge request:

1. Check eligibility: Review Facebook's merge requirements
2. Try again: Sometimes resubmitting works
3. Contact Support: Use Facebook Business Help for complex cases
4. Manual alternative: If merge isn't possible, ask followers to follow your main Page and unpublish the duplicate

Can't Find Merge Option

The merge option may not appear if:

• You're not an admin on both Pages
• Pages are managed through Business Manager with restrictions
• One Page has special features that prevent merging

Alternative: Manual Consolidation

If Facebook won't let you merge, manually consolidate:

Step 1: Promote Your Primary Page

On the Page you want to delete, post directing followers to your main Page:

"We're consolidating our Facebook presence! Please follow us at [Primary Page] for all future updates. This page will be closing soon."

Step 2: Cross-Post Content

Post the same content on both Pages temporarily to show followers what they'll get on the main Page.

Step 3: Unpublish the Secondary Page

After giving followers time to migrate:

1. Go to the secondary Page
2. Click Settings > General
3. Click Page Visibility
4. Select Unpublish Page

This hides the Page without deleting it, in case you need it later.

Step 4: Delete the Page (Optional)

If you're sure you won't need it:

1. Go to Settings > General
2. Scroll to Remove Page
3. Click Delete [Page Name]
4. Confirm deletion

Special Cases

Merging Verified Pages

If one Page has a blue verification badge:

• Keep the verified Page as your primary
• Verification may need to be re-verified after merge
• Contact Facebook Support if verification is lost

Merging Location Pages

For businesses with multiple location Pages:

1. Consider using Facebook Locations feature instead
2. Create a main brand Page with location Pages underneath
3. Merge duplicate location Pages only

Merging After a Rebrand

If you rebranded your business:

1. Rename your existing Page to the new brand name
2. Wait 7 days for the change to process
3. Then merge any duplicate Pages
4. Update all Page information to reflect the rebrand

Managing Your Page After Merging

Welcome New Followers

After the merge completes, post welcoming followers from the merged Page and explaining any changes they should expect.

Update Page Information

Verify all Page details are correct:

• Name and username
• Address and contact info
• Business hours
• About section
• Profile and cover photos

Monitor Analytics

Check your Facebook metrics after merging to see how the combined audience engages with your content.

Frequently Asked Questions

Can I merge more than two Facebook Pages at once?

No, Facebook only allows merging two Pages at a time. If you have multiple Pages to consolidate, merge them one pair at a time, waiting for each merge to complete before starting the next.

Will I lose my followers when merging Pages?

No, followers from both Pages are combined. Your kept Page will have followers from both. However, some followers may have liked both Pages, so your total might be slightly less than the sum.

Can I undo a Facebook Page merge?

No, Page merges are permanent and cannot be undone. The deleted Page and all its content are permanently removed. Make sure you're certain before confirming the merge.

How long does it take to merge Facebook Pages?

Facebook typically processes merge requests within 3-7 days, but it can take up to 14 days. Complex cases or Pages with large followings may take longer. You'll receive a notification when complete.

Why can't I merge my Facebook Pages?

Common reasons include: Pages have names that are too different, Pages represent different businesses, you're not an admin on both Pages, one Page has policy violations, or Pages are managed through Business Manager with restrictions.

Do reviews transfer when merging Facebook Pages?

No, reviews do not transfer. Only reviews on the Page you keep will remain. Reviews from the deleted Page are permanently lost. Screenshot valuable reviews before merging.

What happens to my Facebook ads after merging Pages?

Active ads running from the deleted Page will stop. You'll need to recreate any campaigns using the kept Page. Historical ad data from the deleted Page won't be accessible.

Can I merge a personal profile with a Facebook Page?

No, personal profiles and Pages cannot be merged—they're different account types. However, you can convert a personal profile to a Page, then merge that new Page with an existing one.

External Resources & Guides

• Agorapulse: Merge Facebook Pages Guide - Step-by-step walkthrough with screenshots
• Reshift Media: Merging Facebook Pages FAQ - Common questions answered
• Planable: Merge Facebook Pages - Zero-headache approach

Pro tip: If your merge request is denied because page names are too different, try changing one page name to match the other more closely. Wait 7 days after a name change before attempting to merge again.

Related Facebook Guides

• Facebook Metrics - Track your merged Page performance
• Best Times to Post on Facebook - Optimize your posting schedule
• Facebook Content Ideas for Business - Engage your combined audience
• How to Manage Facebook Comments - Community management tips
• How to Turn Off Comments on Facebook - Control post interactions

Free Facebook Tools

• Facebook Post Generator - Create engaging posts
• Facebook Caption Generator - Write compelling captions
• Facebook Growth Strategy Generator - Plan your growth
• Facebook Engagement Calculator - Measure performance