Comparisons

Planable vs Buffer 2025: Which Social Media Tool Wins?

Matt
Matt
8 min read

TL;DR - Quick Answer

10 min read

See which tool is better for you. We compare pricing, features, and ease of use.

Planable: Best for team collaboration and approval workflows. (Full Planable review) Buffer: Best for simple, affordable scheduling. (Full Buffer review)

Agencies love Planable. Solo creators love Buffer.

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Let AI do the work. Ideas, posts, images, carousels. Scheduled in seconds.

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30-Second Answer

FactorWinner
Approval workflowsPlanable
Price (solo)Buffer
Team collaborationPlanable
Ease of useTie
AnalyticsBuffer
Visual planningPlanable
Free planBuffer

Pricing Comparison

Planable

PlanMonthlyUsersWorkspaces
Free$0Unlimited1 (50 posts)
Basic$33/userPer userUnlimited
Pro$49/userPer userUnlimited
EnterpriseCustomUnlimitedUnlimited

Buffer

PlanMonthlyChannelsFeatures
Free$03Basic scheduling
Essentials$6/channelPer channelFull scheduling
Team$12/channelPer channelCollaboration
Agency$120/10 ch10+Client management

Key difference: Planable charges per user. Buffer charges per channel. Solo users with many accounts save with Buffer. Teams needing approvals save with Planable.


🤔 Quick Knowledge Check

You're a solo marketer managing 8 social accounts. Which costs less?


Where Each Tool Wins

Planable Wins: Approval Workflows

Planable built the best content approval system:

  • Multi-level approvals (internal → client → publish)
  • Visual feedback with comments on posts
  • Version history for all changes
  • Role-based permissions
  • Client workspaces for agency work

Buffer has no approval workflows.


Buffer Wins: Simplicity & Price

Buffer keeps things simple:

  • Clean interface with zero learning curve
  • $6/channel pricing that scales predictably
  • Generous free plan (3 channels)
  • Browser extension for quick sharing
  • Consistent updates over 10+ years

🤔 Quick Knowledge Check

Your agency needs clients to approve posts before publishing. Which tool?


Planable Wins: Visual Planning

Planable's calendar and grid view are superior:

  • Feed preview shows exactly how posts look
  • Drag-and-drop calendar
  • Grid view for Instagram aesthetic planning
  • Real-time collaboration on content
  • Media library organization

Buffer Wins: Analytics

Buffer provides better performance insights:

  • Post performance metrics
  • Best time to post recommendations
  • Engagement tracking
  • Audience insights
  • Report exports

Planable has minimal analytics.


Feature Comparison

FeaturePlanableBuffer
Starting priceFree (50 posts)Free (3 channels)
Approval workflowsExcellentNone
Visual calendarExcellentGood
AnalyticsBasicGood
AI contentYesYes
Team collaborationExcellentGood
Mobile appYesYes
IntegrationsLimitedGood

🤔 Quick Knowledge Check

Which tool has better built-in analytics?


Team Cost Comparison

Team SizePlanable BasicBuffer Team
1 user, 5 channels$33/mo$60/mo
3 users, 5 channels$99/mo$60/mo
5 users, 10 channels$165/mo$120/mo
Agency (10 clients)$245/mo$120/mo

Insight: Solo users managing few channels save with Buffer. Teams needing approval workflows justify Planable's cost.


Who Should Pick What

Choose Planable if you:

  • Need client approval workflows
  • Work as an agency with multiple clients
  • Want visual content planning
  • Have teams reviewing content
  • Need collaboration features

Choose Buffer if you:

  • Want simple, affordable scheduling
  • Are a solo creator or small team
  • Need solid analytics
  • Want predictable per-channel pricing
  • Prefer established, stable tools

Neither Is Perfect

Both tools lack:

MissingPlanableBuffer
Social listening
Advanced analyticsLimited
Video editing
Unified inbox

Better Alternative

Want approval workflows AND affordable pricing?

FeaturePlanableBufferSocialRails
Price (3 users)$99/mo$60/mo$49/mo
Approval workflowsYesNoYes
AI contentBasicBasicUnlimited
Video templatesNoneNone350+
AnalyticsBasicGoodAdvanced
Try SocialRails free →

🤔 Quick Knowledge Check

Final decision: You're an agency managing 5 client accounts with approval needs. Best choice?


Quick Answers

Which is cheaper? Buffer for solo users. Planable can be cheaper for teams managing many channels with one user.

Which has approval workflows? Only Planable. Buffer has no approval system.

Which has better analytics? Buffer. Planable focuses on planning, not performance.

Which is easier? Tie. Both have clean, intuitive interfaces.

Which has AI features? Both have AI caption generation.


Bottom Line

Planable: Best for agencies and teams needing content approval workflows. Visual planning is excellent.

Buffer: Best for solo creators and small teams wanting simple, affordable scheduling.

Best alternative: SocialRails at $29/month with approval workflows, AI content, and team features.

Create content, post everywhere

Let AI do the work. Ideas, posts, images, carousels. Scheduled in seconds.

Start your free trial

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