Planable vs Loomly 2026: Which Content Tool Wins?
TL;DR - Quick Answer
10 min readSee which tool is better for you. We compare pricing, features, and ease of use.
Planable: Best for visual approval workflows. (Full Planable review) Loomly: Best for content inspiration and scheduling. (Full Loomly review)
Agencies pick Planable. Marketing teams pick Loomly.
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30-Second Answer
Pricing Comparison
Planable
Loomly
Key difference: Planable charges per user. Loomly includes multiple users per plan. Small teams save with Loomly. Solo agency users save with Planable.
You have a 4-person marketing team managing 15 social accounts. Which costs less?
💡 Tip: Think carefully before selecting your answer!
Where Each Tool Wins
Planable Wins: Approval Workflows
Planable has the best approval system:
- Multi-level approvals (draft → review → approve → publish)
- Visual comments directly on posts
- Client-specific workspaces
- Role-based permissions
- Approval history tracking
Loomly has basic approvals but they're not as sophisticated.
Loomly Wins: Content Ideas
Loomly helps you never run out of content:
- Post ideas based on holidays, events, trends
- RSS feed integration for content curation
- Hashtag suggestions
- Post optimization tips
- Content templates
Planable focuses on workflow, not ideation.
Your team struggles with content ideas every week. Which tool helps more?
💡 Tip: Think carefully before selecting your answer!
Planable Wins: Visual Planning
Planable's preview is unmatched:
- Pixel-perfect previews for each platform
- Feed view shows how posts look together
- Drag-and-drop calendar
- Grid planning for Instagram
- Real-time collaboration
Loomly Wins: Analytics & Insights
Loomly provides better performance data:
- Post analytics with engagement metrics
- Audience insights
- UTM tracking built-in
- Competitor benchmarking (Advanced plan)
- Custom reports
Planable has minimal analytics.
Feature Comparison
Which tool has built-in hashtag suggestions and management?
💡 Tip: Think carefully before selecting your answer!
Team Cost Comparison
Insight: Loomly's bundled pricing beats Planable for teams of 2+. Planable only wins for single agency users managing multiple clients.
Who Should Pick What
Choose Planable if you:
- Need sophisticated approval workflows
- Run an agency with client approvals
- Want pixel-perfect content previews
- Prioritize visual content planning
- Work solo managing multiple brands
Choose Loomly if you:
- Need content ideas and inspiration
- Have a marketing team (2+ people)
- Want solid analytics
- Need hashtag management
- Want better value for teams
Neither Is Perfect
Both tools lack:
Better Alternative
Want approval workflows AND content ideas?
Try SocialRails free →Final decision: Agency with 2 team members needing client approval workflows. Best choice?
💡 Tip: Think carefully before selecting your answer!
Quick Answers
Which is cheaper? Loomly for teams. Planable for solo users.
Which has better approvals? Planable. Built specifically for approval workflows.
Which helps with content ideas? Loomly. Post Ideas feature generates content suggestions.
Which has better analytics? Loomly. Includes UTM tracking and detailed reports.
Which is easier? Tie. Both have intuitive interfaces.
Bottom Line
Planable: Best for agencies needing sophisticated approval workflows and visual content planning.
Loomly: Best for marketing teams wanting content ideas, good analytics, and better team pricing.
Best alternative: SocialRails at $29/month with AI content, approval workflows, and video templates.
Done comparing? Try SocialRails instead
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Reviews & Pricing:
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