Radaar vs Hootsuite 2026: Mid-Market vs Enterprise
TL;DR - Quick Answer
10 min readSee which tool is better for you. We compare pricing, features, and ease of use.
Quick answer: Radaar is 10x cheaper ($9.99 vs $99) with solid features. Hootsuite has deeper listening, 150+ integrations, and enterprise capabilities.
Both have social inbox. Choose based on budget and depth needs.
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Pricing Side-by-Side
Radaar Pricing
Hootsuite Pricing
Annual Cost Comparison
Your 6-person team manages 12 accounts. Annual savings with Radaar vs Hootsuite?
💡 Tip: Think carefully before selecting your answer!
Features That Matter
Social Inbox
Radaar:
- Unified inbox (Standard+)
- Quick replies (12-unlimited)
- Team assignment
- Multi-platform
Hootsuite:
- Unified inbox
- Automated routing
- Saved replies
- Assignment + SLAs
Winner: Hootsuite (more sophisticated, but Radaar is solid)
AI Content
Radaar:
- AI Assistant
- Caption suggestions
- Hashtag ideas
- Basic optimization
Hootsuite:
- OwlyWriter AI
- Full content generation
- Repurposing
- Tone adjustment
Winner: Hootsuite (OwlyWriter is more powerful)
Social Listening
Radaar:
- 3-9 keyword queries
- Brand mentions
- Basic tracking
- Professional+ only
Hootsuite:
- Advanced listening
- Sentiment analysis
- Competitor tracking
- Crisis detection
- Industry trends
Winner: Hootsuite (much deeper capabilities)
Integrations
Radaar:
- Core social platforms
- Limited third-party
- Basic connections
Hootsuite:
- 150+ integrations
- CRM connections
- Ad platforms
- Analytics tools
- Custom apps
Winner: Hootsuite (10x more integrations)
You need advanced social listening with sentiment analysis. Which tool?
💡 Tip: Think carefully before selecting your answer!
Platform Support
Radaar: Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, TikTok, YouTube, Google Business (8 platforms)
Hootsuite: 35+ platforms including all Radaar platforms plus Threads, WhatsApp, Mastodon, and more
Winner: Hootsuite (35+ vs 8)
When Radaar Makes Sense
Pick Radaar if:
- Budget is under $100/month
- Need basic monitoring (3-9 queries)
- Team is 1-12 people
- Don't need 150+ integrations
- Social inbox is priority
- Managing 3-24 profiles
Real savings example:
A 6-person team managing 10 accounts:
- Radaar Professional: $959.88/year
- Hootsuite Team: $2,988/year
- Savings: $2,028.12/year
Is Hootsuite worth 10x the price of Radaar?
💡 Tip: Think carefully before selecting your answer!
When Hootsuite Makes Sense
Pick Hootsuite if:
- Need advanced social listening
- Require 150+ integrations
- Managing 50+ accounts
- Need enterprise support
- Want OwlyWriter AI
- Budget is $100+/month
Worth the cost when:
- Listening prevents brand crises
- Integrations save workflow time
- Enterprise compliance required
- Advanced reporting needed
The Middle Ground: SocialRails
Want AI content without enterprise pricing?
SocialRails: Hootsuite's AI power at Radaar's price point.
Try SocialRails freeYou want AI content without paying $99+/month. Best middle ground?
💡 Tip: Think carefully before selecting your answer!
Feature Comparison Table
Pros and Cons
Radaar Pros
- 10x cheaper entry
- Solid inbox features
- Caption templates
- 50% nonprofit discount
- Custom domains
Radaar Cons
- Limited monitoring
- Fewer integrations
- No OwlyWriter AI
- Smaller platform support
Hootsuite Pros
- OwlyWriter AI
- Advanced listening
- 150+ integrations
- 35+ platforms
- Enterprise features
Hootsuite Cons
- $99/month minimum
- Complex interface
- Steep learning curve
- Expensive scaling
Quick Answers
Is Radaar or Hootsuite cheaper? Radaar by far. $9.99/month vs $99/month start.
Which has better AI? Hootsuite's OwlyWriter is more powerful than Radaar's Assistant.
Which has social inbox? Both. Hootsuite's is more sophisticated.
Which has better monitoring? Hootsuite. Advanced listening vs Radaar's 3-9 query limit.
Is Hootsuite worth 10x the price? Only if you need deep listening, 150+ integrations, and enterprise features.
Summary
Radaar: Best for mid-market teams wanting inbox features at budget prices.
Hootsuite: Best for enterprises needing advanced listening and integrations.
Middle ground: SocialRails at $29/month with unlimited AI content but without enterprise pricing.
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