Pricing

OneUp Pricing 2026: Plans, Costs & Value Analysis

Matt
Matt
8 min read

TL;DR - Quick Answer

12 min read

Tips you can use today. What works and what doesn't.

Quick answer: OneUp costs $12-$240/month depending on plan. Known for content recycling and Google Business Profile support.

The Business plan offers unlimited accounts for a flat fee.

Source: Pricing verified from OneUp's official pricing page (January 2026).

Better alternative

Why compare? Get more for less with SocialRails

Post images, videos & carousels to 9 platforms. AI helps with captions.

OneUp
$12/month
Basic AI
SocialRails
$29/month flat
Unlimited AI
Unlimited AI content
Image, video & carousel
9 platforms
Start free trial

Cancel anytime

OneUp Pricing Table 2026

PlanMonthlyAnnualAccountsTeam MembersBest For
Starter$12$144100Solo creators
Intermediate$48$576152Small teams
Growth$84$1,008308Agencies
Business$240$2,880UnlimitedUnlimitedLarge agencies
Enterprise$2,000+CustomCustomCustomEnterprise

All plans include a 7-day free trial with no credit card required.


What Each Plan Includes

Starter ($12/month)

Entry level for solo users. You get:

  • 10 social accounts
  • 150 scheduled posts
  • Multi-image posts
  • Video content support
  • Instagram grid planner
  • AI caption generation
  • Hashtag groups
  • Canva integration

Per-account cost: $1.20/month.


Intermediate ($48/month)

Most popular for growing operations. Adds:

  • 15 social accounts
  • Unlimited scheduled posts
  • 2 additional team members
  • Bulk video uploads
  • Post approval workflows
  • Client connection links
  • No API access

Per-account cost: $3.20/month.


Growth ($84/month)

For agencies managing multiple clients. Adds:

  • 30 social accounts
  • 8 additional team members
  • Full API access
  • Up to 8 X (Twitter) accounts
  • 30 RSS feed automations
  • All Intermediate features

Per-account cost: $2.80/month.


Business ($240/month)

For large agencies and teams. Includes:

  • Unlimited social accounts
  • Unlimited team members
  • Unlimited scheduled posts
  • X analytics included
  • 50 RSS feed automations
  • Complete feature access
  • Priority support

Per-account cost: Flat rate regardless of volume.


Quick Quiz
Easy

Your agency manages 50 social accounts with 5 team members. Which plan do you need?

💡 Tip: Think carefully before selecting your answer!


Key Features by Plan

FeatureStarterIntermediateGrowthBusiness
Accounts101530Unlimited
Posts150UnlimitedUnlimitedUnlimited
Team Members028Unlimited
Content Recycling
AI Captions
Post Approvals
API Access
RSS Automations10153050

Key insight: API access requires Growth or higher. Post approvals start at Intermediate.


OneUp vs Competitors

ToolSolo Creator5-Person TeamUnlimited Accounts
OneUp Starter$12/monthN/AN/A
OneUp Business$240/month$240/month✅ $240/month
Buffer Team$60/month$60/month❌ Per-channel
Sprout Social$249/month$1,245/month❌ Per-user
SocialRails$29/month$49/month❌ Tiered

Annual Cost Comparison (Agency with 30 Accounts)

ToolAnnual Costvs OneUp
Sprout Social$2,988++$1,980 more
Hootsuite$1,188++$180 more
OneUp Growth$1,008
SocialRails$588-$420 less

OneUp offers good value for high-volume account management, but lacks AI content creation. For content recycling comparison, see RecurPost pricing.


Quick Quiz
Medium

You need scheduling with unlimited accounts for a 3-person team. OneUp Business costs $240/month. What should you consider?

💡 Tip: Think carefully before selecting your answer!


What OneUp Does Well

Content Recycling

Automatically re-share evergreen content:

  • Set repeat schedules
  • Keep accounts active
  • No manual reposting
  • Customize frequency

Google Business Profile

Strong GMB support:

  • Multi-location management
  • CTA button posts
  • Direct photo uploads
  • Event posting

Platform Coverage

Wide support including:

  • Facebook (profiles, pages, groups)
  • Instagram (posts, Stories, Reels)
  • Twitter/X, LinkedIn, Pinterest
  • TikTok, YouTube, Reddit
  • Bluesky, Threads, Snapchat

What OneUp Lacks

Basic Analytics Analytics are add-on and fairly basic compared to dedicated tools.

No Advanced Social Listening No sentiment analysis or competitor tracking.

Dated Interface UI is functional but not as polished as Buffer or Later.

Team Features Basic compared to enterprise tools.


Is OneUp Worth It?

Worth it if you:

  • Need content recycling automation
  • Manage Google Business Profiles
  • Want flat-rate unlimited pricing
  • Run an agency with many clients
  • Budget is $12-240/month

Not worth it if you:

  • Need advanced analytics
  • Want AI content generation
  • Need polished modern interface
  • Work solo with few accounts (cheaper options exist)
  • Need advanced social listening

Free Trial Details

7 days free, no credit card required.

What you get:

  • Full access to chosen plan
  • All platforms supported
  • All features included

Refund policy: 100% refund within one week of trial ending if you cancel.


Quick Quiz
Medium

You're comparing OneUp Growth ($84/month) and SocialRails ($49/month) for 25 accounts. What's the main difference?

💡 Tip: Think carefully before selecting your answer!


Best Alternatives

SocialRails, Best Value

FeatureOneUpSocialRails
5-person team$84-240/month$49/month
AI contentBasic captions✅ Unlimited
Video templates✅ 350+
Content recycling✅ Best✅ Good
Annual cost$1,008-2,880$588

Similar recycling, but SocialRails adds AI content and video tools at lower cost.

Buffer, For Simplicity

FeatureOneUpBuffer
Starting price$12/monthFree
InterfaceDatedModern
Best forRecyclingEase of use

RecurPost, For Recycling

FeatureOneUpRecurPost
Starting price$12/month$25/month
Recycling✅ Excellent✅ Excellent
GMB support✅ Best✅ Good

Compare OneUp with alternatives: Buffer vs OneUp, RecurPost Review.


Quick Answers

How much does OneUp cost? $12/month (Starter, 10 accounts) to $240/month (Business, unlimited). Enterprise starts at $2,000/month.

Is there a free plan? No. Only a 7-day free trial.

Does OneUp have AI features? AI caption generation included. Not full AI content creation.

Is OneUp cheaper than Hootsuite? For high-volume accounts, yes. OneUp Business is $240/month for unlimited accounts. Hootsuite charges per user.

What platforms does OneUp support? Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, TikTok, YouTube, Reddit, Bluesky, Threads, Snapchat, Google Business.


Summary

OneUp pricing:

  • Starter: $12/month (10 accounts)
  • Intermediate: $48/month (15 accounts)
  • Growth: $84/month (30 accounts)
  • Business: $240/month (unlimited)

Best for: Content recycling and Google Business Profile management.

Missing: Advanced AI content generation, polished interface.

Best alternative: SocialRails at $29-99/month with unlimited AI content.

3-day free trial

Done comparing? Try the OneUp alternative that does more

Post images, videos & carousels to 9 platforms. AI helps with captions. One flat price.

$29
per month
AI content
9
platforms
Start free trial

OneUp Guides:

OneUp Comparisons:

Competitor Pricing:

Tool Reviews:

Best Schedulers:

Was this article helpful?

Let us know what you think!

#SocialMedia#ContentStrategy#DigitalMarketing

📚 Continue Learning

More articles to boost your social media expertise