Pricing

Planoly Pricing 2026: Plans, Costs & Value Analysis

Matt
Matt
8 min read

TL;DR - Quick Answer

10 min read

Tips you can use today. What works and what doesn't.

Quick answer: Planoly costs $16-43/month. Known for Instagram visual grid planning.

No AI content generation or video templates though.

Create content, post everywhere

Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.

Start your free trial

Planoly Pricing Table 2026

PlanMonthlyAnnualSocial SetsUsersUploads
Starter$16$168/yr1160/month
Growth$28$288/yr13Unlimited
Pro$43$444/yr26Unlimited

Annual billing saves about 15%.


What Each Plan Includes

Starter ($16/month)

Entry level for solo Instagram creators. You get:

  • 1 social set (9 platforms)
  • 1 user
  • 60 uploads/month limit
  • Instagram grid preview
  • Visual content calendar
  • AI caption writer
  • Mobile app

Reality: Upload limit restrictive for active posters.


Growth ($28/month)

Most popular for growing creators. Adds:

  • 3 users
  • Unlimited uploads
  • Analytics dashboard
  • Hashtag manager
  • Social inbox

Reality: Still 1 social set. Instagram-first approach.


Pro ($43/month)

For agencies or multiple brands. Adds:

  • 2 social sets
  • 6 users
  • Priority support
  • Advanced analytics

Reality: Per-user cost drops to $7/month.


Quick Quiz
Easy

You post 100 times/month across Instagram and TikTok. Which Planoly plan do you need?

💡 Tip: Think carefully before selecting your answer!


What Is a Social Set?

A social set includes 1 profile per platform:

  • 1 Instagram
  • 1 TikTok
  • 1 Pinterest
  • 1 Facebook
  • 1 X (Twitter)
  • 1 LinkedIn
  • 1 YouTube
  • 1 Threads

Key insight: Starter and Growth only include 1 social set. Managing multiple Instagram accounts requires Pro or add-ons.


Key Features by Plan

FeatureStarterGrowthPro
Social sets112
Users136
Uploads60/monthUnlimitedUnlimited
Grid previewYesYesYes
AnalyticsBasicFullAdvanced
Priority supportNoNoYes
AI caption writerYesYesYes

Key insight: Instagram grid preview is available on all plans. That's Planoly's main strength.


Planoly vs Competitors

ToolSolo CreatorAI ContentVideo Templates
Planoly Starter$16/monthAI captions onlyNo
Later$25/monthNoNo
Buffer$6/channelLimitedNo
SocialRails$29/monthUnlimited350+

Annual Cost Comparison (Solo Creator)

ToolAnnual Costvs Planoly
Planoly Starter$168-
Buffer (5 channels)$360+$192 more
Later$300+$132 more
SocialRails$348+$180 more

Planoly appears cheaper, but lacks AI content generation and video creation tools.


Quick Quiz
Medium

You need Instagram scheduling with AI that writes full posts (not just captions). Which tool fits?

💡 Tip: Think carefully before selecting your answer!


What Planoly Does Well

Instagram Grid Preview

Planoly pioneered visual grid planning:

  • Drag-and-drop grid arrangement
  • See how posts look together
  • Plan aesthetic cohesion
  • Preview before posting

Visual-First Approach

Built for visual content:

  • Photo-centric interface
  • Color coordination
  • Feed aesthetic planning
  • Instagram-native feel

Simple Interface

Easy to learn:

  • Clean design
  • Intuitive calendar
  • Mobile app for on-the-go
  • Quick scheduling

What Planoly Lacks

No AI content generation AI caption writer helps, but won't write full posts for you.

No video templates Manual video creation only. No templates for TikTok/Reels.

Instagram-first bias Other platforms feel secondary. TikTok, LinkedIn limited.

Upload limits on Starter 60/month restricts active creators.

Limited multi-platform support Built for Instagram, adapted for others.


Is Planoly Worth It?

Worth it if you:

  • Focus primarily on Instagram
  • Value visual grid planning
  • Post 60 or fewer times monthly (Starter)
  • Want simple, clean interface
  • Don't need AI content generation

Not worth it if you:

  • Need multi-platform parity
  • Want AI-written content
  • Need video templates
  • Post to TikTok/LinkedIn primarily
  • Want unlimited features at entry level

Free Plan Details

Planoly offers a limited free plan:

  • 30 uploads total (not monthly, total)
  • 1 social set
  • Basic features

Reality: 30 total uploads is essentially a trial. Not viable long-term.


Quick Quiz
Medium

You manage 3 Instagram accounts for different clients. Which Planoly plan do you need?

💡 Tip: Think carefully before selecting your answer!


Best Alternatives

SocialRails, Best Value

FeaturePlanolySocialRails
Starting price$16/month$29/month
AI contentCaptions onlyUnlimited
Video templatesNo350+
Multi-platformInstagram-firstEqual support
Annual cost$168$348

SocialRails costs more but includes AI content and video tools Planoly lacks.

Later, Visual Alternative

FeaturePlanolyLater
Starting price$16/month$25/month
Grid previewYesYes
Platform focusInstagramInstagram
Linkin.bioBasicAdvanced

Both Instagram-focused. See Later vs Planoly.

Buffer, Simpler Option

FeaturePlanolyBuffer
Starting price$16/month$6/channel
Best forInstagramAll platforms
ComplexityMediumSimple

Buffer simpler but no grid preview. See Buffer vs Planoly.


Quick Answers

How much does Planoly cost? $16/month (Starter) to $43/month (Pro). Annual saves 15%.

Is there a free plan? Yes, but only 30 uploads total. Not viable long-term.

Does Planoly have AI features? AI caption writer only. No full content generation.

Is Planoly good for TikTok? It supports TikTok, but it's Instagram-first. TikTok feels secondary.

What platforms does Planoly support? Instagram, TikTok, Pinterest, Facebook, X, LinkedIn, YouTube, Threads.

Is Planoly better than Later? Similar for Instagram visual planning. See comparison.


Summary

Planoly pricing:

  • Starter: $16/month (1 user, 60 uploads)
  • Growth: $28/month (3 users, unlimited)
  • Pro: $43/month (6 users, 2 social sets)

Best for: Instagram-focused creators who value grid aesthetics.

Missing: AI content generation, video templates, true multi-platform support.

Best alternative: SocialRails at $29-99/month with unlimited AI content and video templates.

Create content, post everywhere

Create posts, images, and carousels with AI. Schedule to 9 platforms in seconds.

Start your free trial

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