The #1 Mistake Business Owners Make (Free Health Score)
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Business Metrics & Information
Signs of a Healthy Business
- • Stable, predictable monthly revenue
- • Diverse client base (no single client over 20%)
- • 6+ months cash reserves
- • Consistent positive growth (10%+ annually)
- • Strong brand recognition in target market
- • High customer retention and referrals
- • Documented processes and systems
- • Healthy profit margins (20%+ for services)
Critical Warning Signs
- • Single client represents over 30% of revenue
- • Revenue declining or highly volatile
- • Less than 3 months cash runway
- • Owner is the only salesperson/producer
- • No marketing or lead generation system
- • Negative or flat growth for 6+ months
- • High customer churn rate
- • Working IN the business, not ON it
Strategic Goal Planner
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SWOT Analysis
Deeper business analysis
Profit Margin Calculator
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⚠️ The #1 Mistake: Most business owners focus on revenue while ignoring client concentration risk. If your top client represents more than 30% of revenue, you don't have a business—you have a high-risk job. Diversify immediately.
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Strategic Goal Planner
Set goals to improve your health score
SWOT Analysis Generator
Deeper strategic business analysis
Profit Margin Calculator
Analyze financial performance
Customer Lifetime Value Calculator
Calculate customer value metrics
Break-Even Analysis Tool
Understand your break-even point
Quarterly Review Template
Track health metrics over time
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