Best Pinterest Scheduler Tools: 15 Cheap & Free Options for 2025

Pinterest marketing success requires consistent, strategic pinning. But manually posting pins every day isn't just time-consuming, it's inefficient and limits your growth potential.

Pinterest scheduler tools automate your pinning strategy, helping you maintain a consistent presence, reach optimal posting times, and scale your Pinterest marketing efforts without the manual workload.

In this guide, we'll explore the best Pinterest scheduler tools available in 2025, from budget-friendly options to premium solutions, helping you choose the perfect tool for your needs and budget.

Why You Need a Pinterest Scheduler

Before diving into specific tools, let's understand why Pinterest scheduling is essential.

Quiz: Test Your Pinterest Knowledge

Question: How many pins should you post daily for optimal Pinterest growth?

A) 1-3 pins
B) 5-10 pins
C) 15-25 pins
D) 50+ pins

Click to reveal answer: C) 15-25 pins. Pinterest rewards consistent, high-volume posting, but quality still matters more than quantity.

The Pinterest Algorithm Reality

Pinterest's algorithm favors accounts that pin regularly. Accounts with consistent posting see:

• Higher reach and engagement rates
• Improved visibility in search results
• Better distribution to followers' home feeds
• Increased chances of viral pins

Time Investment Without Automation

Manual pinning requires:

• 2-4 hours daily for optimal posting frequency (15-25 pins per day)
• Constant monitoring of optimal posting times
• Manual content creation and optimization
• Tracking and analytics management

Pinterest schedulers reduce this to 30 minutes of setup weekly. Combine scheduling with our Pinterest hashtag generator and Pinterest post generator for maximum efficiency.

Pinterest Scheduler Pricing Comparison

Quiz: Budget Planning

Question: If you're a small business with a $50/month social media budget, which combination makes most sense?

A) Tailwind only ($15) + content creation tools
B) Later multi-platform ($18) + analytics tools
C) Free versions of multiple tools
D) One premium tool + manual work

Answer: B) Later multi-platform gives you Pinterest + other platforms, leaving budget for analytics and content creation tools.

Top 15 Pinterest Scheduler Tools Reviewed

1. Tailwind (Pinterest Specialist)

Pricing: $14.99/month (Basic plan)
Free Trial: 20 scheduled pins

Key Features:

• Smart scheduling with optimal timing recommendations
• Bulk pin upload and CSV import
• Pinterest Analytics integration
• Hashtag suggestions and optimization
• Tailwind Communities for engagement growth
• Board scheduling and rotation

Pros:

• Pinterest's official marketing developer partner
• Excellent analytics and reporting
• SmartGuide feature for content optimization
• Mobile app for on-the-go scheduling

Cons:

• Higher price point than some alternatives
• Learning curve for new users
• Limited pins on free trial

Best For: Serious Pinterest marketers and businesses ready to invest in growth

2. Later (Budget Multi-Platform)

Pricing: $18/month (Starter plan includes Pinterest)
Free Plan: 30 posts per month across all platforms

Key Features:

• Multi-platform scheduling (Instagram, Facebook, Twitter)
• Visual content calendar
• Bulk upload functionality
• Basic Pinterest Analytics
• User-generated content tools

Pros:

• Affordable multi-platform solution
• Intuitive drag-and-drop interface
• Good free plan for beginners
• Mobile app available

Cons:

• Limited Pinterest-specific features
• Basic analytics compared to specialized tools
• No Pinterest Communities equivalent

Best For: Small businesses managing multiple social platforms on a budget

Interactive Exercise: Choose Your Tool

Rate these factors by importance to you (1-5):

• Pinterest-only focus: ___
• Multi-platform management: ___
• Advanced analytics: ___
• Budget under $20/month: ___
• Team collaboration: ___

Scoring:

• Pinterest focus + Analytics + Budget: Tailwind
• Multi-platform + Budget + Team: Later
• Advanced features + Team: Buffer or Hootsuite

3. Buffer (Team Collaboration)

Pricing: $15/month (Essentials plan)
Free Plan: 3 social accounts, 10 scheduled posts

Key Features:

• Multi-platform scheduling
• Team collaboration tools
• Basic analytics dashboard
• Browser extension for easy sharing
• RSS feed integration

Pros:

• Simple, user-friendly interface
• Strong customer support
• Good integration with other tools
• Reliable scheduling engine

Cons:

• Limited Pinterest-specific optimization
• Basic analytics for Pinterest
• No advanced Pinterest features

Best For: Teams managing multiple social platforms with simple Pinterest needs

4. Planoly (Visual-First)

Pricing: $15/month (Starter plan)
Free Plan: 30 uploads per month

Key Features:

• Visual content planning
• Drag-and-drop calendar interface
• Instagram and Pinterest focus
• Basic analytics
• Mobile app

Pros:

• Beautiful, visual interface
• Good for visual content planning
• Strong mobile experience
• Instagram integration

Cons:

• Limited Pinterest-specific features
• Basic automation capabilities
• Fewer advanced features

Best For: Visual brands focusing on Instagram and Pinterest

5. SocialBee (Content Organization)

Pricing: $29/month (Bootstrap plan)
Free Plan: 14-day trial

Key Features:

• Content categorization system
• Evergreen content recycling
• Multi-platform scheduling
• Team collaboration
• Content curation tools

Pros:

• Excellent content organization
• Good recycling features
• Multi-platform support
• Affordable pricing

Cons:

• Limited Pinterest-specific optimization
• Learning curve for category system
• Basic Pinterest analytics

Best For: Content creators with diverse content types

6-15. Additional Options

Publer ($12/month): Budget-friendly multi-platform
Crowdfire ($7.48/month): Content discovery focus
Recurpost ($25/month): Content recycling specialist
MeetEdgar ($29/month): Evergreen content management
Hootsuite ($99/month): Enterprise solution
Sprout Social ($249/month): Premium enterprise
CoSchedule ($39/month): Marketing calendar focus
Sendible ($29/month): Agency solution
Sked Social ($25/month): Visual content focus
Agorapulse ($79/month): Community management

Free Pinterest Scheduler Options

Native Pinterest Options

Pinterest Business Tools:

• Pinterest Creator Studio: Basic scheduling (limited functionality)
• Pinterest Business Hub: Analytics and insights
• Cost: Free
• Limitations: Very basic scheduling, no bulk upload, limited automation

Browser-Based Solutions

Buffer Free Plan:

• 3 accounts, 10 scheduled posts
• Pinterest support included
• Best for: Testing before upgrading

Later Free Plan:

• 30 posts per month across all platforms
• Pinterest scheduling included
• Best for: Small accounts starting out

Choosing the Right Pinterest Scheduler

Decision Matrix

Quiz: Find Your Perfect Match

Your primary goal with Pinterest is:

A) Drive traffic to my blog
B) Sell products directly
C) Build brand awareness
D) Generate leads

Your team size is:

A) Just me
B) 2-5 people
C) 6+ people

Your monthly budget is:

A) Under $15
B) $15-30
C) $30-100
D) $100+

Based on your answers, here are your top recommendations...

Pinterest Scheduler Setup Guide

Step 1: Account Preparation

Before choosing a tool:

1. Convert to Pinterest Business Account (free)
2. Verify your website
3. Enable Rich Pins
4. Set up Pinterest Analytics

Step 2: Content Organization

Pin Categories to Prepare:

• Your original content (20%) - use our Pinterest graphic maker
• Curated content from others (80%)
• Seasonal content
• Evergreen content

Board Strategy:

• Create 10-15 themed boards
• Use keyword-rich board names
• Write SEO-optimized board descriptions
• Pin 10-20 pins per board before scheduling

Step 3: Scheduling Strategy

Optimal Posting Schedule:

• Minimum: 5-10 pins daily
• Sweet spot: 15-25 pins daily
• Maximum: 50 pins daily (for established accounts)

Timing Guidelines:

• Spread pins throughout the day
• Focus on peak hours: 8-11 PM EST
• Test different times for your audience
• Maintain consistent daily schedule

Step 4: Content Planning

Monthly Content Calendar:

Pinterest Analytics and Optimization

Key Metrics to Track

Reach Metrics:

• Monthly impressions
• Pin reach and engagement
• Profile visits
• Audience growth rate

Engagement Metrics:

• Save rate (repins)
• Click-through rate
• Comment engagement
• Overall engagement rate

Conversion Metrics:

• Website traffic from Pinterest
• Lead generation
• Sales attribution
• Email signups

Performance Optimization Tips

1. Pin Quality Over Quantity: Focus on creating pins that provide value
2. Test Pin Designs: A/B test different pin formats and styles
3. Optimize Pin Descriptions: Use keyword-rich descriptions with hashtags
4. Monitor Board Performance: Focus on boards that drive the most traffic
5. Seasonal Adjustments: Adapt your strategy for holidays and trends

Quiz: Analytics Understanding

Question: Your Pinterest analytics show high impressions but low click-throughs. What's the likely issue?

A) Poor pin timing
B) Weak pin descriptions
C) Unappealing pin design
D) Wrong target audience

Answer: C) If people see your pins but don't click, the visual design likely isn't compelling enough to drive action.

Common Pinterest Scheduler Mistakes

Automation Pitfalls

Over-Scheduling: Posting too frequently can trigger Pinterest's spam detection Poor Content Mix: Too much self-promotion violates the 80/20 rule Ignoring Engagement: Automation shouldn't replace genuine community interaction Set-and-Forget Mentality: Regular optimization is still required

Technical Issues

Broken Links: Always verify URLs before scheduling Image Quality: Low-resolution images perform poorly on Pinterest Board Relevance: Pinning to irrelevant boards hurts performance Hashtag Overuse: Too many hashtags can appear spammy

Strategic Errors

No Clear Goals: Define what success looks like for your Pinterest marketing Ignoring Analytics: Data should drive your scheduling decisions Inconsistent Branding: Maintain visual consistency across all pins Neglecting SEO: Pinterest is a search engine, optimize accordingly

Future of Pinterest Scheduling

Emerging Trends

AI-Powered Optimization: Smart tools will suggest optimal posting times and content Video Content Focus: Idea Pins and video content will become more important Shopping Integration: E-commerce features will expand scheduling capabilities Cross-Platform Automation: Better integration with other social platforms

Preparing for Changes

1. Stay Updated: Follow Pinterest's official updates and best practices
2. Test New Features: Be early adopters of new Pinterest content types
3. Diversify Platforms: Don't rely solely on Pinterest for traffic
4. Build Email Lists: Own your audience beyond social platforms

Frequently Asked Questions About Pinterest Schedulers

How many pins should I schedule per day? Start with 15-25 pins daily for optimal results. New accounts should begin with 5-10 pins and gradually increase. Quality matters more than quantity.

Do Pinterest schedulers violate terms of service? No, legitimate Pinterest schedulers use Pinterest's official API and comply with their terms. Many tools are Pinterest Marketing Developer Partners.

Can I schedule both fresh pins and repins? Yes, most Pinterest schedulers allow you to schedule original pins and repins from other accounts. Maintain the 80/20 rule: 80% others' content, 20% your own.

How far in advance can I schedule pins? Most tools allow scheduling weeks or months ahead. However, 1-2 weeks is optimal for maintaining relevance and allowing real-time adjustments.

Will automation hurt my Pinterest SEO? No, Pinterest schedulers can improve your SEO by ensuring consistent posting, optimal timing, and better hashtag optimization.

Can I edit scheduled pins before they post? Yes, most Pinterest schedulers allow editing or deleting scheduled pins before they go live. Some offer bulk editing features.

Do I need a Pinterest Business account? Yes, Pinterest schedulers require a Pinterest Business account to access the API. Converting from personal accounts is free.

How much should I budget for a Pinterest scheduler? Budget options start at $7-15/month, Pinterest specialists like Tailwind cost around $15/month, enterprise solutions range from $30-100+/month.

Should I use one tool for all social platforms? Multi-platform tools like Buffer or Later are convenient but may lack Pinterest-specific features. For serious Pinterest marketing, consider Pinterest specialist tools.