Snapchat Plus: Features, Pricing, and Is It Worth It?

Snapchat Plus (Snapchat+) is Snapchat's paid subscription. It gives you exclusive features, early access to new tools, and customization options that free users don't get.

TL;DR: Standard Snapchat+ costs $3.99/month in the US (about $21.99 for 6 months or $39.99/year, prices vary by region) and unlocks 40+ perks like the Friend Solar System, Story rewatch counts, one free Snapstreak restore, custom app icons, and Ghost Trails on the Snap Map. In 2026 there is also a higher Snapchat Platinum tier at roughly double the price that removes most ads. Base Snapchat+ does not remove ads. Snap has reported that Snapchat+ passed 12 million subscribers. Worth it if you use Snapchat daily and care about streaks, rankings, or customization; skip it if you open the app only a few times a week.

Jump to: Pricing | Every feature | How to subscribe | How to cancel | Is it worth it? | FAQ

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Snapchat Plus Pricing

Standard Snapchat+ has three billing options. Prices below are the US rates and are lower in many regions (Snapchat prices locally, so India and parts of Asia pay less).

Snapchat Platinum tier

Since 2026 Snapchat also offers a higher Platinum tier. It costs roughly double the standard plan (around $10/month in the US at the time of writing, more in some regions) and its main draw is an ad-reduced experience: no Sponsored Snaps and no Story or Lens ads. You may still see some ads in sponsored places and in My AI responses. Platinum keeps every standard Snapchat+ feature on top of the reduced ads. If the ads are what bother you, this is the only tier that removes them, the base $3.99 plan does not.

Prices vary by region and Snapchat sometimes offers promotional pricing for new subscribers. You can check the latest pricing inside the app or on Snapchat's support site.

Every Snapchat Plus Feature

Customization

Custom App Icons: Swap the Snapchat icon on your home screen. There's a library of designs, including seasonal and exclusive options.

Custom Notification Sounds: Set unique alert sounds from Snapchat's sound library.

Chat Wallpapers: Set custom backgrounds for individual conversations.

Snapchat+ Badge: A star icon next to your display name. You can toggle it off if you want.

Custom Bitmoji Backgrounds: Pick a custom background for your Bitmoji on your profile page.

Styled Display Name: Even without Snapchat+, you can make your display name stand out with stylish Unicode fonts using a Snapchat Font Generator, or start from our list of Snapchat username ideas.

Social Features

Best Friends Pin: Pin one friend as your #1 Best Friend. They stay at the top of your chat list permanently.

Friend Solar System: See where you rank in your friends' Best Friends list. Each position is a planet, with the closest planet meaning you're their closest friend.

Story Rewatch Indicator: See how many times someone rewatched your Story. Free Snapchat only shows who viewed it, not repeat views. Pair this with our guide to Snapchat friend emoji meanings to read your closest connections at a glance.

Priority Story Replies: Your replies to friends' Stories get highlighted and pushed to the top of their reply list.

Post View Emojis: Choose a custom emoji that friends see after viewing your Snap.

Snap Map Features

Ghost Trails: See where your friends have been on the Snap Map over the past 24 hours (with their permission).

Custom Map Appearance: Change your Bitmoji's look on the Snap Map with exclusive cosmetic options. (Ever wondered why the app's mascot is a ghost in the first place? Here is the story behind the Snapchat ghost logo.)

AI and Camera Features

My AI Customization: Customize your My AI chatbot's Bitmoji, name, and personality. Subscribers also get extended conversation features.

Custom AI Snaps: Generate AI-created images in conversations using expanded prompts and styles.

Priority Access to New Features: Get early access to experimental features before they roll out to everyone.

Streak Features

Streak Restore: Restore a lost Snapstreak once for free. Non-subscribers must pay or can't restore at all. Additional restores may unlock based on how long you've been subscribed.

Streak Timer: See exactly how much time remains before a Snapstreak expires. You get a precise countdown instead of just the hourglass warning.

How to Subscribe to Snapchat Plus

1. Open Snapchat and tap your Profile icon (top left)
2. Look for the Snapchat+ banner at the top of your profile
3. Tap it to see subscription options
4. Choose your plan: standard Monthly, 6-Month, or Annual, or the Platinum tier if you want reduced ads
5. Confirm payment through the App Store (iOS) or Google Play (Android)
6. Features activate immediately

How to Cancel Snapchat Plus

On iPhone:

1. Open Settings on your phone
2. Tap your Apple ID at the top
3. Tap Subscriptions
4. Find Snapchat+ and tap Cancel Subscription

On Android:

1. Open the Google Play Store
2. Tap Profile icon > Payments & Subscriptions > Subscriptions
3. Find Snapchat and tap Cancel Subscription

Your features stay active until the end of your current billing period.

Is Snapchat Plus Worth It?

Worth it if you:

• Use Snapchat daily and want to see who rewatches your Stories
• Care about streaks and want the free restore safety net
• Want Friend Solar System to see where you rank
• Like customizing your app (icons, wallpapers, sounds)
• Want early access to new features

Not worth it if you:

• Use Snapchat a few times a week at most
• Don't care about cosmetic customization
• Already know your close friends and don't need Solar System
• Would rather spend $4/month on something else

Snapchat Plus vs Free Snapchat

Frequently Asked Questions

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